2024.9.20 GoodsFox Daily E-commerce News: Fall Décor Trends Go Viral on TikTok, Sparking Global Craze U.S. Interest Rate Cuts: A Pivotal Moment for Cross-Border Trade Philippines Enforces New Minimum Pricing for E-Cigarettes and Cigarettes 90% of Southeast Asian Shoppers Prefer the Convenience of Social Platforms like Instagram Google Adds 2.5% DST Fee on Ads in Canada   1. Fall Décor Trends Go Viral on TikTok, Sparking Global Craze The popularity of #falldecorationsforhome on TikTok has skyrocketed, with search volumes increasing by 464%. Similarly, searches for #falldecorationsoutdoor have grown by 442%. Other trending hashtags, such as #fallhomedecor, #fallgarland, and #falldecor, have also seen significant growth. Consumers are increasingly drawn to autumn-themed decorations for different settings, with videos related to “fall décor” […]

In 2022, two university students in Canada found themselves burned out from assignments while sitting in a coffee shop. They happened to glance at a dog sleeping peacefully in its bed, and a thought hit them: why are we living worse than dogs? That night, they invented the Human Dog Bed—a plush, cocoon-like sanctuary designed to be placed on the floor, offering comfort and relaxation for people. source: Plufl Once the product launched, it became an instant success, raking in a million dollars. At the same time, Olivia Magic Go sold over $200,000 in just 7 days on TikTok with her "lazy sofa," while DTC brand Cozyhub gained traction on social media with their "cozy hub bag." Global Heat trends […]

What types of content tend to go viral on TikTok? Haircare and beauty videos undoubtedly hold a prominent spot. Makeup and beauty content has consistently been a top performer on the platform. Since the rise of the #HairTok trend, hair-related videos have quickly gained popularity and become a hot category. The hashtag now boasts over 3.5 M videos, with numerous high-traffic videos under it. Resource: TikTok   01 | Hair Care Products are Taking TikTok by Storm In today's world, healthy and beautiful hair is highly valued, becoming a key part of one's appearance. With the fast pace of life and bad habits, issues like dryness, frizz, and breakage trouble many. Fortunately, the innovation of hair care products continues to […]

GoodsFox Daily E-commerce News September 4, 2024 Halara, a Chinese DTC Brand, Sells Over 2,900 Units Daily in North America on TikTok 21-Year-Old Sells DIY Car Stickers, Gains Over 100K Followers TikTok Shop Adjusts Shipping Times in the Philippines Due to Floods Shopify and YouTube Shopping Partnership Now Open to Merchants eBay Reduces Free Listing for Private Sellers     1. Halara, a Chinese DTC Brand, Sells Over 2,900 Units Daily in North America on TikTok Halara, a Chinese direct-to-consumer (DTC) brand, has seen rapid growth in the North American market with its precise market positioning, innovative products, and social media marketing strategies. According to GoodsFox data, Halara's TikTok shop has sold 89,000 units in the last 30 days, averaging […]

GoodsFox Daily E-commerce News September 2, 2024 eBay Predicts Ride-On Toys Will Be a Hot-Selling Product This Christmas POP MART Joins TikTok US, Generates $360,000 in Three Months UK E-commerce Platform Fruugo Opens to Chinese Sellers MercadoLibre Adjusts Logistics Timelines for Mid-Autumn Festival Lazada and Daraz Complete Deep Integration     1. eBay Predicts Ride-On Toys Will Be a Hot-Selling Product This Christmas According to eBay's research report, demand for Christmas shopping among international consumers remains steady this year, with kids' ride-on toys emerging as a popular gift choice. On the eBay platform, ride-on toys are a key opportunity within the toy category, experiencing strong growth in the first and second quarters of this year, which is expected to continue […]

Insights from the 2024 H1 Global Marketing Data for DTC Brands. The 2024 H1 data on global expansion and DTC brand analysis reveals some new trends: Brands focused on niche markets are striving to break through product category limitations. Emerging markets like India and Malaysia are witnessing intense competition among leading brands. Some brands are taking unconventional marketing approaches to significantly improve their return on ad spend (ROAS). In this article, we’ll explore key findings from the GoodsFox & SHOPLINE 「 2024 H1 DTC Brands Global Marketing Report 」. We’ll cover three main sections: Advertising product performance and marketing strategies. Case studies of trending products. Case studies of SHOPLINE DTC brands. This analysis aims to help brands understand the current […]

01| The Global Success and Market Impact of “Black Myth: Wukong” Since its release on August 20th, “Black Myth: Wukong” has quickly become a highly anticipated AAA game from China, attracting significant attention from gamers and e-commerce sellers worldwide. On its first day, the game reached 1.25 million active players, with a peak of over 280,000 concurrent users. In its first week, it topped global sales charts. The game’s popularity has led to a surge in related merchandise on e-commerce platforms, particularly on Amazon and AliExpress. This presents a rare opportunity for sellers, but also comes with the critical challenge of avoiding intellectual property (IP) infringement.   02| The Surge in Merchandise and Potential IP Risks On Amazon, searches within […]

The e-commerce sector is flourishing. Within the Global DTC Brand Report, we've identified the market strategies fueling the brands growing. Ulike, the "Global Follicle Sweeper," tops TikTok ads, sweeping sales boards. Raycon's high-performance earphones and GTHIC's gothic accessories find niche market success. The apparel sector diversifies. Outdoor, shaping, and plus-size categories show potential and demand. GoodsFox has released the "2024 First Half DTC Independent Station Promotion Trend Report", bridges information gaps, guiding merchants through market trends.     Q2 Market Revival New ad materials in Q2 signal market activity. A clear growth trend in global e-commerce ads marks 2024's first half. March sees a rise in ads with new products and spring promotions. April peaks for Mid-Year Promotion prep.     […]

GoodsFox Daily News June 19, 2024 Grocerism Hand and Foot Cream Sells Out on TikTok U.S., Topping 30,000 Sales in a Single Day! TikTok is introducing some new generative AI tools Gum brands such as Rockjaw promote chin reshaping to men on TikTok Speedway opens pet food category Luxury fashion e-commerce platform Net-a-Porter will withdraw from China   1.Grocerism Hand and Foot Cream Sells Out on TikTok U.S., Topping 30,000 Sales in a Single Day! phphoto from: Goods Fox Grocerism, a hand and foot cream, recently sold out on TikTok US, touting its suitability for hands, feet, and other parts of the body, and its ability to deeply moisturize the skin. According to GoodsFox, the product sold 30,370 units per day on June 17th on TikTok US.   2.TikTok is introducing some new generative AI tools TikTok is introducing some new generative AI tools that aim to help organizations and content creators grow their global audiences using customizable digital avatars and language dubbing features. Building on the Symphony generative AI ad suite unveiled last month, TikTok says these new tools are intended to break down language barriers in marketing and allow brands to “add a human touch to their content” . The first of the new offerings is Symphony Digital Avatars, which are available in two varieties: stock or custom. Stock avatars are based on paid actors from a diverse range of backgrounds, nationalities, and languages. They are available for commercial use. Custom avatars, meanwhile, are created to resemble a specific creator or a brand spokesperson and speak multiple languages — allowing the accounts that utilize them to reach foreign audiences while retaining a specific likeness. Regardless of which type of avatar is used, videos that use them will be marked with an “AI-generated” label.   3. Gum brands such as Rockjaw promote chin reshaping to men on TikTok Chewing gum companies like Rockjaw are telling consumers on TikTok that they don't have to follow a strict facial exercise program, and that simply chewing tough gum will help them reshape their skeletal muscles and make their chins more pronounced. But experts disagree, and even believe that chewing tough gum frequently can lead to a number of risks.   4. Speedway opens pet food category China is one of the world's leading exporters of pet food, which until now could only be exported through traditional trade or bulk stocking in overseas warehouses. In June this year, after the opening of "pet food special line", pet food can be sold overseas for the first time in the form of cross-border parcels, opening up a new channel for domestic pet food to go to sea.   5. Luxury fashion e-commerce platform Net-a-Porter will withdraw from China According to a news release from Fashion Business, several fashion brands recently received a message from Net-a-Porter China: Net-a-Porter's business in China is expected to be liquidated, and the online business will continue until March 2025, when it will stop placing orders with the brand starting with the spring/summer 2025 collection.

GoodsFox Daily News June 14, 2024   TikTok Shop's U.S. Summer Promotion Sets Records The U.S. cross-border self-operation model expands merchant recruitment Shein's 2023 revenue reaches $32.2 billion, surpassing Zara and H&M Mercado Livre dominates search volume on Brazilian e-commerce platforms Nearly 10,000 units sold in a single day! This baby and mother product is a hit on TikTok!   1.TikTok Shop's U.S. Summer Promotion Sets Records During this U.S. summer promotion, TikTok Shop's U.S. region GMV broke through three records: single-day GMV in the U.S. region, single-day GMV of short videos on the platform, and single-day live broadcast GMV on the platform. Founder Stormi achieved a single session sales exceeding 1 million U.S. dollars in a recent live broadcast, setting […]