6,000x Sales Surge! Lighting Store Sells 370,000 Units in 7 Days

1. 6,000x Sales Surge! Lighting Store Sells 370,000 Units in 7 Days

According to GoodsFox data, Indonesia-based home improvement store Mios.shop has seen its TikTok sales skyrocket. Over the past 7 days, the store sold 370,000 units, marking a 620,000% growth. Specializing in various lighting products, Mios.shop has successfully penetrated the TikTok market through high-quality offerings and precise marketing strategies.

Source: GoodsFox

2. Shopify Adjusts Automatic Discount Rules for Stores

Shopify has recently updated its automatic discount settings, allowing stores to set up to 25 automatic discounts, including app-based discounts. This adjustment helps merchants implement more flexible marketing strategies by breaking the limit on discounts. Merchants using Shopify Scripts and Shopify Functions can now set independent discounts for multiple promotions, improving the efficiency and impact of their marketing campaigns.

3. Amazon and MercadoLibre Ordered to Remove Non-Compliant Mobile Ads

Brazil’s National Consumer Secretariat (Senacon) has ordered Amazon and MercadoLibre to remove mobile ads that haven’t been approved by Brazil’s telecom agency, Anatel. Senacon has given the platforms 15 days to report compliance measures, or they face fines and lawsuits. The order stems from a complaint by the Brazilian Electrical and Electronics Industry Association (Abinee). Key actions include removing ads from sellers who cannot provide an invoice, ensuring only sellers with proper invoices can advertise mobile phones, and displaying Anatel approval codes in all ads.

4. Amazon Adds New Package Tracking Tool

Amazon has launched a new package tracking feature just in time for the holiday season. The tool helps consumers ensure their gifts will arrive before Christmas, reducing uncertainty and holiday stress. By knowing expected delivery times, shoppers can plan accordingly, boosting customer satisfaction and loyalty.

5. Thai Government Proposes Thailand-China Logistics Hub

The Thai government is considering establishing a cross-border e-commerce (CBEC) fulfillment center to boost trade between Thailand and China. The International Trade and Development Institute (ITD) highlights the potential for Thai SMEs to tap into China's vast market, particularly in fresh produce, processed foods, and cultural products. Proposed locations include Chiang Khong, near the China-ASEAN R3A highway, and northeastern provinces like Nong Khai, Udon Thani, and Mukdahan, connecting to China’s cross-border routes.