Alert: Updated US T86 Policy Implementation Details from CBP

2025.4.25 GoodsFox Daily E-commerce News: Alert: Updated US T86 Policy Implementation Details from CBP

49-Year Family Mining Business Transforms into DTC Sensation: 140K Annual Orders via Direct Sourcing
Alert: Updated US T86 Policy Implementation Details from CBP
Amazon Summer Beauty Event Returns April 28 with 35% Discounts
South Korea Seizes $12M in "Origin-Washed" Chinese Goods Bound for the US
TikTok Shop Brazil Set to Launch May 8, Expanding Latin American Footprint

1. 49-Year Family Mining Business Transforms into DTC Sensation: 140K Annual Orders via Direct Sourcing

Spanish heritage brand Vives De La Cortada—founded in 1976—has become a cross-border success story, achieving €8M GMV in 2024 by leveraging its 49-year mineral expertise. Key to its growth:

Direct-From-Source Sourcing: Sourcing raw crystals from Brazil, Russia, and Peru, with 925 silver jewelry certified by gemologists and clear origin labeling for products like crystal pyramids.
Global Fulfillment Network: 48-hour delivery to the EU and 7–10 days to North America via FedEx/DHL, driving a 32% customer retention rate.
Niche Product Matrix: Offering 500+ spiritual and mineral products across wellness, home decor, and jewelry, tapping into the $23B global crystal market’s 12% annual growth.

The brand proves how legacy supply chain credibility + DTC transparency can dominate specialized e-commerce niches.

Source: GoodsFox

2. Alert: Updated US T86 Policy Implementation Details from CBP

The US Customs and Border Protection (CBP) released critical technical guidelines for the elimination of the $800 de minimis exemption (effective April 2, 2025), affecting all shipment modes:

Key Changes:
✅ No duty-free threshold—all goods require formal customs entry
✅ Airway bills must include CED (Commercial Entry Data) lines; truck shipments with error code 470 will be rejected
✅ Shipments booked before April 2 but arriving afterward no longer qualify for old exemptions
Compliance Steps:
⚠️ Test systems in CBP’s CERT environment by April 30
⚠️ Prepare detailed commercial invoices with accurate valuations
⚠️ Coordinate with logistics partners to update manifest protocols

Failure to comply risks shipment delays or penalties, impacting low-value goods sellers heavily.

3. Amazon Summer Beauty Event Returns April 28 with 35% Discounts

Amazon announced its third annual Summer Beauty Event, running from April 28 to May 11 (Pacific Time), coinciding with Mother’s Day shopping. Highlights include:

35% off on 1,000+ beauty and wellness products
Participating brands: Armani Beauty, Clinique, Estée Lauder, Kiehl’s, and 50+ luxury names
Cross-category deals: Skincare sets, fragrances, and hair tools bundled for gifting

The event targets seasonal demand, with early access for Amazon Prime members starting April 27, aiming to boost Q2 beauty sales amid tariff uncertainties.

4. South Korea Seizes $12M in "Origin-Washed" Chinese Goods Bound for the US

Korean customs uncovered $12M worth of tariff-evasion schemes in Q1, where Chinese-made goods were fraudulently labeled "Made in Korea" to bypass US duties. Notable cases:

Battery materials ($1.7M): Chinese lithium components repackaged as Korean-manufactured
Electronics ($9.9M): Assembled Chinese parts labeled as Korean surveillance equipment

Such "origin washing" incidents rose 97% YoY, prompting South Korea to form a joint task force with US CBP for stricter certification checks. Penalties include criminal charges and 300% duty backlogs. The China Commerce Ministry warns sellers to ensure GSP (Generalized System of Preferences) compliance to avoid supply chain disruptions.

5. TikTok Shop Brazil Set to Launch May 8, Expanding Latin American Footprint

TikTok Shop will officially launch in Brazil on May 8, marking its 15th global market and key Latin American expansion. Details include:

Phased Rollout: Invitation-only for local sellers initially, managed by the same team as TikTok Shop Mexico
Fulfillment Model: No immediate plans for full-fulfillment services due to tariff complexities; sellers responsible for cross-border logistics
Market Focus: Targeting Brazil’s $35B e-commerce market (18% annual growth), with a Gen Z audience that spends 2.5x more on social commerce than traditional platforms

This move competes with Shein and Mercado Libre, leveraging TikTok’s 120M monthly Brazilian users for in-app discovery shopping.

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