China’s Ministry of Commerce Rebukes US Tariff Coercion Against Trade Partners

2025.4.22 GoodsFox Daily E-commerce News: China’s Ministry of Commerce Rebukes US Tariff Coercion Against Trade Partners

700,000+ Repeat Customers: How a Waterproof Jewelry Brand Conquered a Saturated Market
Amazon Australia Launches New Storefront: Amazon Beauty Finds
No Price Surge on Amazon Despite U.S. High Tariffs
China’s Ministry of Commerce Rebukes US Tariff Coercion Against Trade Partners
SHEIN to Launch Semi-Managed Operations in the Middle East on April 30

1. 700,000+ Repeat Customers: How a Waterproof Jewelry Brand Conquered a Saturated Market

In the fiercely competitive cross-border jewelry market, Spanish brand Atolea Jewelry has surged ahead with a unique edge. Founded just five years ago, it boasts over 700,000 loyal users, with a 2024 repeat purchase rate exceeding 35%. Atolea tackles common jewelry issues—fading in water or removal during activities—using military-grade PVD vacuum coating technology. Its 18K gold plating, 10 times thicker than industry norms, ensures "all-day wear." Users can swim, exercise, or shower without losing shine.

This "jewelry you never remove" has exploded on TikTok and Instagram. For independent station sellers, Atolea’s success highlights solving niche pain points with tech innovation and ESG storytelling to differentiate in crowded markets.

Source: GoodsFox

2. Amazon Australia Launches New Storefront: Amazon Beauty Finds

Amazon Australia recently introduced "Amazon Beauty Finds," a dedicated hub for trending beauty products sweeping global social media. Regularly updated, it features a diverse range of skincare, haircare, beauty tools, and appliances at competitive prices. The storefront showcases must-have Korean and Japanese items, connecting Australian beauty fans with international trends.

3. No Price Surge on Amazon Despite U.S. High Tariffs

A week after Trump’s tariff increase on Chinese goods, Amazon prices remain largely unchanged. According to Keepa’s price-tracking data, fluctuations across 27 key categories are minimal. Only nine categories, like automotive and crafts, saw average price hikes—mostly under 1%. Meanwhile, 16 categories, including appliances and toys, experienced slight drops of about 0.5%.

4. China’s Ministry of Commerce Rebukes US Tariff Coercion Against Trade Partners

On April 21, China’s Ministry of Commerce firmly opposed U.S. "reciprocal tariffs" aimed at pressuring countries to restrict trade with China. It pledged immediate countermeasures if China’s interests are harmed. This stance raises concerns for cross-border e-commerce and independent station sellers, as U.S. 245% tariffs threaten supply chains in 3C electronics, textiles, and bags.

In 2024, China’s trade with Belt and Road nations reached 19.47 trillion yuan, with 35% YoY procurement growth from ASEAN and the Middle East—vital markets for sellers. China’s response includes 15% tariffs on U.S. coal and agricultural goods, plus export limits on rare earths and AI tech. Sellers should explore alternative suppliers.

5. SHEIN to Launch Semi-Managed Operations in the Middle East on April 30

SHEIN, a top cross-border e-commerce platform, will roll out semi-managed operations in the Middle East on April 30, opening doors for merchants to tap a lucrative market. With over 300 million people, the region features young, high-spending consumers. In Gulf countries like Saudi Arabia and the UAE, internet penetration hits 98%, yet e-commerce is just 2% of retail—well below the global 10% average. Experts forecast 25-30% annual e-commerce growth, promising significant opportunities.

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