2025.3.10 GoodsFox Daily E-commerce News:
- Steam Mops Go Viral in North America: TikTok Drives 4.3B Views
- Trump May Extend TikTok Sale Deadline
- Amazon Recalls 33,600 Fans Over Injury Risks
- LinkedIn’s EU Activity Rises Slightly Amid Spam Surge
- Meta’s Singapore Ad Rules: Verify Beneficiaries & Payers
1. Steam Mops Go Viral in North America: TikTok Drives 4.3B Views
Spring cleaning trends are fueling a steam mop boom, with TikTok’s #SpringCleaning hashtag hitting 4.357 B views. GoodsFox data shows steam mops—praised for chemical-free cleaning, 7-in-1 functions, and germ-killing efficiency—dominate among ages 45-64.
North America’s 1.35 B steam cleaner market (35700 K in 28 days) and Schenley ($570 K/month) thrive. With Eco friendly tech and TikTok’s reach, steam mops could dominate 2025 small appliances.
Source: GoodsFox
2. Trump May Extend TikTok Sale Deadline
On March 6, former President Trump hinted at extending TikTok’s April 5 sale deadline if no deal is reached. “We’re very interested in TikTok. I might extend the timeline,” he stated, without specifying details. The move could delay CFIUS’s forced divestment of Byte Dance’s U.S. operations.
3. Amazon Recalls 33,600 Fans Over Injury Risks
The CPSC recalled Nuby’s stroller fans (sold on Amazon, Target, etc.) due to blade exposure risks. Priced at $15, 33,600 units sold in 2024 caused 6 injuries. Consumers should stop using the product and contact Luvn’care for refunds.
4. LinkedIn’s EU Activity Rises Slightly Amid Spam Surge
LinkedIn’s EU monthly active users grew to 52 M in late 2024, but spam and fake profile reports spiked by 11 K and 13 K, respectively. Only 28% of its 1 B+ members are active, highlighting engagement challenges. The platform’s DSA report underscores risks for advertisers targeting Europe.
5. Meta’s Singapore Ad Rules: Verify Beneficiaries & Payers
Meta now requires advertisers in Singapore to disclose beneficiary and payer details under the Online Criminal Harms Act ( OCHA ). Ads must show verified names on info pages and Meta’s Ad Library, aiming to combat scams. Pre-verified business accounts may skip additional steps.
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