As Christmas approaches, every December 4th, Santa checks his wish lists while enjoying a hot cocoa. Known as "Santa’s List Day," this marks the official start of the holiday season. According to GoodsFox data, here are the trending products for DTC e-commerce: 🧸 Educational Interactive Products: Traditionally, naughty children receive coal. Gifts symbolize encouragement for kids during the winter break. Parents are leaning towards educational and interactive items like children's courses and learning devices. Keywords: holiday, family, children 🎄 Christmas Decorations: A wide variety exists, from home decor like Christmas trees and wreaths to custom gifts. Keywords: Christmas Tree, ornament, decoration 🎁 Gift Items: Personalized products dominate, including custom ornaments, limited-edition scents, and DIY kits. Keywords: personalized, custom, gift 👔 […]

2024.10.14 GoodsFox Daily E-commerce News: 200K Orders and Counting! 4-in-1 Charging Cable Sells Out in the U.S. 57% Growth in Smart Pet Products Overseas TikTok Launches “Subscribe to Seller Emails” Feature Meta Expands Brand Safety and Ad Controls for Advertisers Indonesia Bans Temu Platform   1.200K Orders and Counting! 4-in-1 Charging Cable Sells Out in the U.S. MFish's versatile 4-in-1 USB charging cable is a hit on TikTok, reaching nearly 200,000 units sold within 24 hours, according to GoodsFox data. Featuring USB A, Type C, and Lightning compatibility, it supports iPhone 16/15, iPad Pro, and more. With 240W fast charging, this cable meets the demand for modern charging solutions. The sales surge reflects the growing consumer preference for multifunctional charging […]

Halloween originated from the Celtic festival of Samhain, where people lit bonfires and wore costumes to ward off ghosts. Today, it’s a global celebration focused on decorations, candy, and costumes. In 2024, demand for Halloween products has surged, especially on TikTok, where Halloween-themed videos have reached nearly 25 million. The trend continues to grow. Resource: TikTok Since June, Halloween-related discussions on TikTok have been increasing, with popular products emerging rapidly. For instance, TikTok creator @rosashopping posted a Halloween-themed women's pajama video, which quickly went viral in the U.S. market. The same pajamas reached daily sales of over 3,900 units and a monthly total of 161,000 units. Additionally, pumpkin lights, spider web chandeliers, and other Halloween decorations are also trending. Resource: […]

In 2022, two university students in Canada found themselves burned out from assignments while sitting in a coffee shop. They happened to glance at a dog sleeping peacefully in its bed, and a thought hit them: why are we living worse than dogs? That night, they invented the Human Dog Bed—a plush, cocoon-like sanctuary designed to be placed on the floor, offering comfort and relaxation for people. source: Plufl Once the product launched, it became an instant success, raking in a million dollars. At the same time, Olivia Magic Go sold over $200,000 in just 7 days on TikTok with her "lazy sofa," while DTC brand Cozyhub gained traction on social media with their "cozy hub bag." Global Heat trends […]

What types of content tend to go viral on TikTok? Haircare and beauty videos undoubtedly hold a prominent spot. Makeup and beauty content has consistently been a top performer on the platform. Since the rise of the #HairTok trend, hair-related videos have quickly gained popularity and become a hot category. The hashtag now boasts over 3.5 M videos, with numerous high-traffic videos under it. Resource: TikTok   01 | Hair Care Products are Taking TikTok by Storm In today's world, healthy and beautiful hair is highly valued, becoming a key part of one's appearance. With the fast pace of life and bad habits, issues like dryness, frizz, and breakage trouble many. Fortunately, the innovation of hair care products continues to […]

GoodsFox Daily E-commerce News September 4, 2024 Halara, a Chinese DTC Brand, Sells Over 2,900 Units Daily in North America on TikTok 21-Year-Old Sells DIY Car Stickers, Gains Over 100K Followers TikTok Shop Adjusts Shipping Times in the Philippines Due to Floods Shopify and YouTube Shopping Partnership Now Open to Merchants eBay Reduces Free Listing for Private Sellers     1. Halara, a Chinese DTC Brand, Sells Over 2,900 Units Daily in North America on TikTok Halara, a Chinese direct-to-consumer (DTC) brand, has seen rapid growth in the North American market with its precise market positioning, innovative products, and social media marketing strategies. According to GoodsFox data, Halara's TikTok shop has sold 89,000 units in the last 30 days, averaging […]

GoodsFox Daily E-commerce News September 2, 2024 eBay Predicts Ride-On Toys Will Be a Hot-Selling Product This Christmas POP MART Joins TikTok US, Generates $360,000 in Three Months UK E-commerce Platform Fruugo Opens to Chinese Sellers MercadoLibre Adjusts Logistics Timelines for Mid-Autumn Festival Lazada and Daraz Complete Deep Integration     1. eBay Predicts Ride-On Toys Will Be a Hot-Selling Product This Christmas According to eBay's research report, demand for Christmas shopping among international consumers remains steady this year, with kids' ride-on toys emerging as a popular gift choice. On the eBay platform, ride-on toys are a key opportunity within the toy category, experiencing strong growth in the first and second quarters of this year, which is expected to continue […]

Insights from the 2024 H1 Global Marketing Data for DTC Brands. The 2024 H1 data on global expansion and DTC brand analysis reveals some new trends: Brands focused on niche markets are striving to break through product category limitations. Emerging markets like India and Malaysia are witnessing intense competition among leading brands. Some brands are taking unconventional marketing approaches to significantly improve their return on ad spend (ROAS). In this article, we’ll explore key findings from the GoodsFox & SHOPLINE 「 2024 H1 DTC Brands Global Marketing Report 」. We’ll cover three main sections: Advertising product performance and marketing strategies. Case studies of trending products. Case studies of SHOPLINE DTC brands. This analysis aims to help brands understand the current […]

As the back-to-school season peaks, brands like INFLATION, Coral & Ink, and Aldo are intensifying their digital marketing efforts. INFLATION launched 61 new creatives across social platforms to target young shoppers, while Coral & Ink focused on back-to-school essentials with a well-timed campaign. Aldo extended its promotional period, ensuring visibility for its fashion accessories. These strategies highlight the critical role of timely, targeted advertising in capturing the back-to-school market, driving both engagement and sales. This GoodsFox analysis offers insights into the latest marketing trends ---back-to-school campaigns. With precise timing and creative engagement, those brands showcased how to effectively navigate the competitive back-to-school season. GoodsFox helps sellers to understand store cases, familiarize themselves with the latest industry status of global independent […]

September is just around the corner, and with it comes a lineup of major global festivals. Get ready—our Global Marketing Calendar is here! Today, GoodsFox is diving into the key marketing events for September, offering insights on product selection and strategies to help you shine. For global sellers, these dates are golden opportunities to make your mark. Prepare now to capture these moments and boost your sales. Good morning, and in case we don’t connect later, good afternoon, good evening, and successful sales to you! Keep this in mind—opportunities like these don’t come around often, so let’s make every moment count this September! ● Labor Day (September 1st) ● Teacher’s Day (September 6th and 10th) ● SEA Mega Sales (September […]