Known for its premium coolers, drinkware, and outdoor gear, Yeti is a well-known business that creates and produces things for outdoor living. Products from Yeti are well known for having excellent insulation.They are therefore perfect for maintaining the temperature of food and drinks for long periods of time. In order to better serve its customer base of outdoor enthusiasts, Yeti has also increased the variety of products it offers by adding backpacks, clothes, and accessories. In this article,we will analyze the advertising intelligence of Yeti from Goodsfox, a global advertising data analytics platform for consumer brands,and learn how Yeti dominates the outdoor gear market Source:GoodsFox 01 Yeti’s Store Traffic Rank According to Goodsfox, Yeti ranked 1,209,530 in the store traffic in a month (from […]
Govee is a global leading smart home brand pursuing personalized and fun life experiences through continuous innovations since 2017, especially in ambient lighting, home appliance products, and smart IoT systems. Based in China, Govee is devoted to making life smarter. In this article, we will analyze the advertising intelligence data of Govee collected by GoodsFox, a leading platform for e-commerce marketing insights. 01 Overview of Govee’s Social Media Advertising According to GoodsFox data, Govee has promoted 8 products with 51 ads in the past 7 days, including 17 new creatives. The ads were mainly images and videos targeting 4 regions - the US, Germany, Singapore, and Mexico. Govee leveraged 5 social media platforms for its ads - Facebook, Instagram, Messenger, and Facebook […]
TikTok has become a powerful marketing tool for many brands, especially in the fields of fashion, beauty, and entertainment. However, one brand that stands out from the crowd is BEC House, a kitchen brand in Indonesia that sells knives, cutting boards, and other kitchenware and home supplies. BEC House is the top store on TikTok, ranking the first in TikTok’s sales rank in the latest 7 days. How did it achieve such a remarkable success? In this article, we will analyze the data and content from GoodsFox, a leading e-commerce intelligence platform, to reveal the secrets behind BEC House’s TikTok strategy. Source: GoodsFox 01 BEC House’s Advertising Intelligence on TikTok According to the data monitored and collected by […]
How Gthic Became a Leading Brand in Gothic and Alternative Jewelry: A Case Study by Goodsfox
Gthic is a brand that specializes in gothic and alternative jewelry, such as skull, animal, viking, and zodiac designs. The brand was founded in China in 2018 and has expanded to the global market, attracting thousands of loyal customers and fans. In this article, we will analyze how Gthic used effective advertising strategies to grow its brand awareness and sales, based on the data collected and monitored by Goodsfox, a leading platform for e-commerce intelligence. Source: andriyvasylenko.com How GTHIC Reached Millions of Customers Worldwide with Effective Ads According to the data from Goodsfox, Gthic has launched 246 ads and promoted 19 products in the latest seven days, most of which are in the form of image ads covering 21 regions and […]
TikTok has recently announced that it will adopt a closed loop e-commerce system instead of a semi-closed loop system. This means that users will be able to buy and sell products directly within the app, without being redirected to external websites or apps. In this article, we will mainly analyze the reasons why TikTok will adopt closed loop and the impact on online retailers. Source: The Verge 01 What is semi-closed loop and closed loop TikTok’s semi-closed loop is a type of e-commerce system that redirects users to external websites like Shopify, for payment and delivery. Online retailers can drive visitors from TikTok to their website by live-streaming or posting links to their short videos. This means that TikTok […]
Luvmehair is a Chinese beauty and personal care brand that specializes in human hair wigs, lace wigs, headband wigs, bob wigs, and hair bundles. The brand has a strong online presence, especially on social media platforms like Facebook and Instagram. In this article, we will analyze the advertising intelligence of luvmehair from Goodsfox, a global advertising data analytics platform for consumer brands. Source: Luvmehair 01 Luvmehair’s Store Traffic Rank According to Goodsfox, luvmehair ranked 586,721 in the store traffic in the latest 7 days (from 2023-8-03 to 2023-8-09). This is a relatively high rating for a niche brand that mainly sells hair products. It indicates that luvmehair has a loyal customer base and a strong brand awareness. Source: GoodsFox 02 Luvmehair’s Marketing […]
Online advertising is a crucial tool for e-commerce brands to reach and persuade potential customers. However, with the increasing competition and complexity of online marketing, it is not easy to create and execute effective online advertising campaigns. In this article, we will take a look at how Ulike, a beauty and personal care brand that sells IPL hair removal handsets online, markets its products through various online advertising platforms and content. We will use the data and analysis from GoodsFox, a leading e-commerce intelligence platform, to examine Ulike’s online advertising intelligence and gain insights into its online marketing strategies and performance. 01 What is Ulike Ulike is a beauty and personal care brand that sells IPL(intense pulsed light) hair removal […]
Instagram and Facebook are two of the most popular social media in the world, with billions of users and millions of businesses. Small businesses can choose both platforms to advertise so as to reach their target audience and raise brand awareness. But which one is better for small business? In this article, we will compare Instagram ads and Facebook ads, and give you some tips on how to choose the best one for your goals. What are Instagram ads? Instagram ads are sponsored posts or stories that appear on the Instagram app or website. With Instagram ads, businesses can drive awareness and increase its customer base through visuals. Ads can be displayed in the form of photos, videos, carousels, collections, or reels, […]
Instagram is one of the most popular and effective social media to advertise your business, brand, or product. With more than one billion monthly active users, Instagram offers a variety of ad formats and specifications to help you reach your target audience and achieve your marketing goals. In this article, we will cover the Image and Video Instagram ads, their sizes and specifications, and some successful advertising case analysis. Main Types of Instagram Ads Instagram ads appear in different places on the platform, such as the Feed, Stories, Explore, or Reels. Depending on where you want your ads to show up, you can choose from different ad formats, such as image, video, carousel, or collection. Image Ads Image ads […]
Affiliate marketing, or earning commissions by promoting products from other businesses, is a great way to generate income online. And one of the most effective ways to succeed as an affiliate publisher is to run ads that reach your target audience. However, paid ads can be expensive, and many affiliates waste money trying out different ad creatives before they found the trending one. But what if there was a way to lower risk, speed up the process, and save money? What if you could spy on which ads work best for competitors in your niche? Well, a good ad spy tool can help you start your business. Source: Eastmojo This article will introduce the benefits of using ad […]