Instagram and Facebook are two of the most popular social media in the world, with billions of users and millions of businesses. Small businesses can choose both platforms to advertise so as to reach their target audience and raise brand awareness. But which one is better for small business? In this article, we will compare Instagram ads and Facebook ads, and give you some tips on how to choose the best one for your goals. What are Instagram ads? Instagram ads are sponsored posts or stories that appear on the Instagram app or website. With Instagram ads, businesses can drive awareness and increase its customer base through visuals. Ads can be displayed in the form of photos, videos, carousels, collections, or reels, […]