2025.1.10 GoodsFox Daily E-commerce News:
- New Bath Trend: Body Scrubber Sells $700,000 in One Day!
- Guangzhou Customs Introduces 20 Measures to Enhance Business Environment
- India’s Rapid Commerce Market Booms, Offering New Opportunities for D2C Brands
- 41% of U.S. TikTok Users Worry About Ban, May Switch to Facebook or Other Platforms
- Shopify Introduces New Metafield Feature
1. New Bath Trend: Body Scrubber Sells $700,000 in One Day!
According to GoodsFox data, the U.S. TikTok Shop Sud Scrub saw sales of 33,000 units of its body scrubber on January 9 alone, quickly attracting consumer attention. The body scrubber is made from 100% antibacterial silicone, combining silver and zinc to prevent bacteria, mold, and fungi that cause odors. Unlike regular silicone scrubbers, Sud Scrub's antibacterial properties have been proven to resist 99.99% of odor-causing bacteria and over 90% of fungal growth. It is ideal for sensitive skin and provides a gentle exfoliating experience. Sud Scrub focuses on hygiene products and bath essentials, and with its innovative antibacterial design and comfortable use, it's making a mark in the market.
Source: GoodsFox
2. Guangzhou Customs Introduces 20 Measures to Enhance Business Environment
On January 9, Guangzhou Customs announced 20 new measures to foster foreign trade, enhance efficiency, and promote cross-border trade. The measures aim to develop cross-border e-commerce, expand export opportunities, and simplify business processes. Highlights include support for cross-border e-commerce companies using bonded zones to create distribution centers, trial runs for returning goods across customs zones, and expanding fuel services for international vessels and aircraft. The goal is to improve business efficiency while reducing costs.
3. India’s Rapid Commerce Market Booms, Offering New Opportunities for D2C Brands
Since 2022, India’s rapid commerce market has exploded, growing 80 times in 30 months. Platforms like Blinkit, Swiggy Instamart, and Zepto are offering new channels for D2C brands to quickly reach consumers. Zepto noted that over 300 D2C brands launched on their platform between June and November 2024. However, competition is fierce, and small D2C brands need to stand out with targeted distribution strategies. While rapid commerce provides new growth potential, brands must maintain profit margins after accounting for platform fees. By 2024, rapid commerce in India is expected to reach 20 million users, showing enormous potential.
4. 41% of U.S. TikTok Users Worry About Ban, May Switch to Facebook or Other Platforms
As TikTok faces a possible ban in the U.S. later this month, millions of users are concerned about losing a key source of entertainment, shopping, and inspiration. Surveys show that 41% of TikTok users would feel upset by the ban, with 57% of Gen Z users most affected. If the ban takes effect, 47% of users say they would switch to Facebook, 44% would turn to Instagram, and 40% to YouTube. Currently, TikTok’s main appeal lies in entertainment and practicality, with users drawn to content like comedy (69%), cooking (53%), life hacks (46%), fashion and beauty (36%), and DIY (34%).
5. Shopify Introduces New Metafield Feature
Shopify has announced a new feature that allows merchants to use metafields as dynamic sources to create customized shops. This feature lets merchants build reusable content models—such as influencer profiles—directly within the online store editor, without needing to write code. The update also enhances Shopify’s smart collections, allowing merchants to create collections based on product classification, improving search navigation and offering a more personalized shopping experience. This can significantly boost product visibility and conversion rates.
GoodsFox Daily E-commerce News:Discover the latest e-commerce news, including a body scrubber's $700,000 sales on TikTok, India's rapid commerce boom, and Shopify’s new metafield feature.
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