2024.11.8 GoodsFox Daily E-commerce News:
- Yiwu Shapewear Brand Booming Overseas
- Ozon Announces Suspension of Cash on Delivery for Most Goods
- Amazon India will Launch Creator Central
- Shopee and Lazada Cooperate with Thai Government to Remove Illegal Food within 24 Hours
- Q4 Social Media Holiday Shopping Trends in the UK and US: 39% Plan to Shop on TikTok
1. Another Shapewear Brand from Yiwu Sells Well Overseas
OQQ's TikTok US store had a maximum sales volume of 482 in the past 24 hours. Besides, the highest cumulative exposure of independent site Ads exceeded 40 million. OQQ's product line is rich and diverse, including shapewear, yoga wear, etc., aiming to perfectly combine sports vitality with fashion trends. In the US, the popularity trend of athleisure Apparel shows that more than half of people choose to wear sportswear even in non-sporting occasions. OQQ Women's Apparel accurately grasps this trend, pays attention to brand image building, and deeply understands the lifestyle of modern women. The brand's products, from design to function, are designed to meet the dressing needs of modern women in different life scenarios, whether it is daily leisure or professional sports, providing suitable clothing choices.
Source: GoodsFox
2. Ozon Announces Suspension of Cash on Delivery for Most Goods
The Russian e-commerce platform announced that since November, it has suspended the cash on delivery service for most goods, only retaining it in the fashion category, including Apparel, shoes, accessories and jewelry that need to be tried on. Ozon said that this adjustment is aimed at better meeting user needs. For goods such as clothing, footwear and jewelry that users prefer to try on, the platform still provides the option of payment after receipt to meet the actual needs of users. For example, the cash on delivery of sportswear and roller skates is still retained, while the rest of the categories require buyers to complete the payment when placing an order.
3. Amazon India will Launch Creator Central
Amazon announced the launch of Creator Central in India. This comprehensive platform aims to enhance the creative ability of content creators. Creators can simplify the creation process with the help of Creator Central. Additionally, they can easily create and promote content on the Amazon platform to reach millions of shoppers. This new platform will be opened to more than 50,000 creators of the Amazon Influencer Program in the next few weeks.
4. Shopee and Lazada Cooperate with Thai Government to Remove Illegal Food within 24 Hours
5. Q4 Social Media Holiday Shopping Trends in the UK and US: 39% Plan to Shop on TikTok
In the fourth quarter of 2024, Sprout Pulse surveyed more than 2,000 consumers in the UK and US. 89% of consumers said that brand social media has become a source of inspiration for holiday shopping decisions, including gift hunting, finding the latest offers and looking for customers. Social media content (including posts from influencers, relatives, friends and brands) is the main source of inspiration for consumers' holiday gifts, surpassing TV, short videos, physical stores, review websites and face-to-face recommendations.
GoodsFox Daily E-commerce News: the excellent performance of a shapewear brand going overseas, the adjustment of Ozon's payment method, the launch of the Creator Central by Amazon India, the actions of Shopee and Lazada in Thailand, and the holiday shopping trends on social media in the UK and US
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