1. NaturistaTH Beauty Sales Surge by 12000%
According to GoodsFox data, NaturistaTH, a leading beauty brand on TikTok Thailand, saw its sales skyrocket by 12000% over the past 30 days. Its sensitive skin facial cleansers and tea tree care kits have been top-sellers, with 3000 new orders in the last 24 hours. With five trending items in the store, NaturistaTH has quickly become the top beauty brand in the category.
Source: GoodsFox
2. Temu Expands to Nigeria, Tops App Charts
External sources reveal that Temu has become the most downloaded app in Nigeria’s Google Play Store and Apple App Store, surpassing 500 million downloads on Android. The e-commerce platform’s strategy of offering affordable products has been highly successful in Nigeria, especially as inflation and economic decline impact consumer spending power.
3. Shopee Philippines to Adjust Service Fees in 2025
Shopee Philippines has announced adjustments to its transaction service fees starting January 1, 2025. Additionally, free shipping vouchers will be available to all sellers using Shopee-supported logistics, with a standard shipping fee rate of 4.48% being introduced.
4. Temu Registers in Thailand
The Ministry of Commerce in Thailand confirmed that Temu, owned by Pinduoduo, has officially registered a subsidiary in the country. The entity will focus on developing digital platforms for e-commerce transactions.
5. U.S. DOJ Pushes to Reject TikTok’s Ban Delay Request
On December 12, the U.S. Department of Justice urged a federal appeals court to dismiss TikTok’s request to delay its upcoming ban. TikTok, with over 170 million monthly active U.S. users, could face a shutdown by January 19, 2025, unless its parent company ByteDance complies with the divestment order.