GoodsFox Daily News June 14, 2024
- TikTok Shop's U.S. Summer Promotion Sets Records
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The U.S. cross-border self-operation model expands merchant recruitment
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Shein's 2023 revenue reaches $32.2 billion, surpassing Zara and H&M
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Mercado Livre dominates search volume on Brazilian e-commerce platforms
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Nearly 10,000 units sold in a single day! This baby and mother product is a hit on TikTok!
1.TikTok Shop's U.S. Summer Promotion Sets Records
During this U.S. summer promotion, TikTok Shop's U.S. region GMV broke through three records: single-day GMV in the U.S. region, single-day GMV of short videos on the platform, and single-day live broadcast GMV on the platform. Founder Stormi achieved a single session sales exceeding 1 million U.S. dollars in a recent live broadcast, setting a new record for TikTok Shop U.S. region's single live broadcast sales.
2.The U.S. Cross-Border Self-Operation Model Expands Merchant Recruitment
This expansion of the U.S. cross-border self-operation model is aimed at merchants with a business entity in mainland China and Hong Kong. Merchants with local U.S. warehousing and logistics capabilities, and who meet the threshold conditions of having operational experience on Amazon's U.S. platform, eBay/Walmart's U.S. platforms, or DTC independent station operation experience in the U.S. market, can settle in.
3.Shein's 2023 Revenue Reaches 32.2 Billion, Surpassing Zara and H&M
According to Phoenix Network Technology, despite the intensified competition from Temu, Shein still achieved a sales volume of 32.2 billion last year, a year-on-year increase of 40%, and a 37% increase in 2022. This level has surpassed its European competitors Zara and H&M.
4.Mercado Livre Dominates Search Volume on Brazilian E-Commerce Platforms
Recently, a study by Do Follow showed that Mercado Livre is the platform with the most Google searches in the Brazilian region from January to May 2024, followed by Amazon, Shopee, Shein, and AliExpress. Relevant data shows that as of January 31, 2024, in the Brazilian e-commerce platform visit volume, Mercado Livre leads with a 13.6% market share.
5.Nearly 10,000 Units Sold in a Single Day! This Baby and Mother Product is a Hit on TikTok!
Hi-Baby Wipes is a baby wipe that focuses on softness and irritation-free. According to GoodsFox data, in the TikTok Malaysia region, the product's daily sales volume reached 9902 on June 12.