As Black Friday and Cyber Monday approach, DTC brands have a prime opportunity to capture consumer attention and drive revenue. With a shorter holiday season in 2024, timing and strategy are key. This guide offers actionable advertising strategies to help DTC brands succeed in a crowded market, boost traffic, and convert new customers.   1. Prepare Ad Creatives Early and Optimize Regularly To capture attention during the peak shopping season, focus on compelling ad creatives. According to GoodsFox data, in November 2023, sectors like food and beverage, beauty and personal care, and apparel are showing strong advertising activity. Brands such as The Rotten Fruit Box, BURGA, and Lange have significantly increased their new ad creatives. Analyzing historical data can reveal […]

In 2022, two university students in Canada found themselves burned out from assignments while sitting in a coffee shop. They happened to glance at a dog sleeping peacefully in its bed, and a thought hit them: why are we living worse than dogs? That night, they invented the Human Dog Bed—a plush, cocoon-like sanctuary designed to be placed on the floor, offering comfort and relaxation for people. source: Plufl Once the product launched, it became an instant success, raking in a million dollars. At the same time, Olivia Magic Go sold over $200,000 in just 7 days on TikTok with her "lazy sofa," while DTC brand Cozyhub gained traction on social media with their "cozy hub bag." Global Heat trends […]

Insights from the 2024 H1 Global Marketing Data for DTC Brands. The 2024 H1 data on global expansion and DTC brand analysis reveals some new trends: Brands focused on niche markets are striving to break through product category limitations. Emerging markets like India and Malaysia are witnessing intense competition among leading brands. Some brands are taking unconventional marketing approaches to significantly improve their return on ad spend (ROAS). In this article, we’ll explore key findings from the GoodsFox & SHOPLINE 「 2024 H1 DTC Brands Global Marketing Report 」. We’ll cover three main sections: Advertising product performance and marketing strategies. Case studies of trending products. Case studies of SHOPLINE DTC brands. This analysis aims to help brands understand the current […]

2024.7.24 GoodsFox Daily E-commerce News: The water sports equipment market is flourishing, with the Paris Olympics boosting significant growth in the North American market. Wayfair announces a "July Black Friday" exclusive promotion. Eurus Express new route: Direct cargo flights from Haikou to Milan are now open. TikTok's in-app shopping platform is set to debut in Spain and Ireland in October.   1. The water sports equipment market is flourishing, with the Paris Olympics boosting significant growth in the North American market As a branch of outdoor sports, water sports have gained popularity in recent years for combining physical fitness, leisure, and social functions. The increasing emphasis on a healthy lifestyle and leisure activities, coupled with the booming tourism industry, has jointly driven the rapid expansion of the water sports equipment market. According to Statista, by 2024, the global water sports equipment market is expected to reach $2.54 billion, with an estimated compound annual growth rate of 8.62% from 2024 to 2029. Many well-known sports brands are expanding their product lines, launching […]

7.23 GoodsFox Daily E-commerce News# 37% of Polish consumers engage in online shopping at least five times per month, demonstrating a marked preference for cross-border platforms. # On eBay UK, instructions for uploading tracking numbers for parcels shipped with DHL Parcel UK (UK Mail) are now available.** # TikTok Shop in the United States has announced new content incentive policies. # There is a growing demand for Chinese flagship smartphones in the Russian market. # Amazon has recently launched the FIT Fitment Insights tool for its European marketplace.   1.37% of Polish consumers shop online at least 5 times a month, with cross-border platforms gaining popularity According to foreign media reports, 37% of Polish consumers shop on e-commerce platforms 5 times or more each month, with at least one online purchase per week. Data indicates that as many as 48% of Polish consumers buy groceries online, a significant increase of 19% compared to last year, and a stark contrast to the pre-pandemic situation where online grocery buyers accounted for less than 5% of internet users. In addition to an increase in the variety of shopping categories, Polish consumers are also expanding their shopping channels, including cross-border platforms. Among cross-border […]

GoodsFox Daily NewsJuly 10, 2024 StayShop US Face Cream Sells Out on TikTok USA! HATALKIN Car Charger Becomes a New TikTok U.S. Hit! Ozon launches Ozon Fashion, a new platform. TikTok Shop Updates New Shop Inspection Period Rules Shopee Brazil will collect import tax from buyers from August this year.   1. 15,833 daily sales! StayShop US face cream sells out on TikTok US! Source: GoodsFox The StayShop US Face Cream, a skincare set that provides intensive care for day and night skin, recently sold out on TikTok US. According to GoodsFox, the product sold 15,833 units per day on July 8 on TikTok US.   2. 15,396 daily sales! HATALKIN car charger is the newest TikTok U.S. hit! Source: GoodsFox The HATALKIN car charger, a retractable car charger for fast charging, has become a new breakout item for TikTok US. According to GoodsFox data, in the TikTok U.S. region, the daily sales of the product reached 15,396 on July 8th.   3.Ozon launched a new platform Ozon Fashion Ozon has launched a new platform, Ozon Fashion, to which it has relocated its apparel, footwear, accessories, and jewelry categories, expanding into a comprehensive platform that covers all fashion items while retaining its original verified brands.   4.TikTok Shop Updates Rules for New Store Inspection Periods On July 10 this year, TikTok Shop will adjust the U.S. cross-border new store inspection period rules: shorten the inspection period to at least 30 days, and reduce the number of transactions required to 500 single, while raising the store business responsibility poor evaluation rate standard to 0.4% or less. The new rules cancel the early graduation channel, and add a 60-day observation period.   5.Shopee Brazil station this year, August will start to buyers to collect import tax From August this year, the Brazilian government will impose a 20% import tax on orders imported into Brazil with a value of up to $50: for orders with a purchase amount of ≤ $50, buyers are required to pay 20% of the import tax and 17% of the Goods and Services Circulation Tax (ICMS); for orders with a purchase amount of > $50, buyers are required to pay 60% of the import tax and 17% of the Goods and Services Circulation Tax ( For orders >$50, buyers are required to pay 60% import duty and 17% ICMS, with a $20 discount on the import duty portion.

  This is our regularly-updated list of top website promoted products. Using our proprietary product finding technology, we’ve identified 10 products with a high promoted index on website, ranking top in the promotion rank of GoodsFox. Source:GoodsFox So if you’re looking for a profitable product to sell on your site, here are the top website promoted products on website right now: TOP1.WONDER BLADING Lip Stain Masque Category: Beauty and Personal Care Region: United Kingdom Store: Wonderskin UK Price: £8 (Approximately $10 USD) 24-hour New Sales: 29,505 Status: In Stock Release Date: September 27, 2022 Product Analysis: The WONDER BLADING Lip Stain Masque is a long-lasting lip stain that offers transfer-proof and waterproof benefits. This beauty product has gained popularity in the UK […]

GoodsFox - #1 DTC Brand Data Analysis Platform In 1100 B.C., the Phoenicians sailed through the Mediterranean waves, establishing the first trade routes that connected civilizations such as Greece, Rome, Egypt, and ancient Britain. Each voyage represented a bold expansion of commercial boundaries. Direction, undoubtedly, is the most crucial aspect of overseas business. Each region has its unique cultural background, media platforms, and user profiles. Expanding into ten regions requires ten different marketing strategies. By collecting market data from each region and integrating it around the three dimensions of "stores, products, and ads" in an understandable manner, global big data can serve as an effective compass for those venturing overseas. This is the core motivation behind the launch of the […]

GoodsFox Daily News June 24, 2024 ● Pink Tip Women's Sweatshirt recently became a breakout item in the TikTok US region ● PL Makeup Academy Lip Balm has recently been a hot seller in the TikTok UK region ● TikTok Files First Amendment Lawsuit ● Morgan Stanley forecasts Temu to reach $130 billion in GMV by 2030 ● Massive miscalculation on the eve of Amazon Prime Membership Day   1. Pink Tip Women's Sweatshirt Recently Exploded on TikTok USA A women's solid-color tracksuit from Pink Tip, which includes a sporty zip-up drawstring jacket and high-waisted leggings, has recently exploded on TikTok US. According to GoodsFox, it sold 16,153 units per day on June 20 on TikTok US.   2. PL Makeup Academy Lip Balm recently sold on TikTok UK. PL Makeup Academy Lip Balm has been a recent hit on TikTok UK, helping to repair dry and damaged lips. According to GoodsFox, in the TikTok UK region, the product reached 4,630 daily sales on June 21st and 153,832 in the last 30 days.   3. TikTok Files First Amendment Lawsuit TikTok says the U.S. government failed to adequately consider viable alternatives before pushing through a law that could have banned the platform from being listed in the U.S. TikTok claims it provided the U.S. government with a detailed, multi-hundred-page plan to mitigate national security risks.   4. morgan stanley predicts temu 2030 gmv expected to reach $130 billion Temu is in a critical period of global expansion. Morgan Stanley recently predicted that Temu is on track to be profitable by 2025 at the earliest, and that it has huge potential to grow its GMV to $130 billion by 2030.   5. Massive Misclassification on the Eve of Amazon Prime Membership Day Since June 18, according to the reaction of several Amazon sellers, their on-sale listings were misclassified as children's products, thus affecting normal sales, including accessories, jewelry, home furnishing and other categories of listings are affected.

This is our regularly-updated list of top website promoted products Using our proprietary product finding technology, we’ve identified 5 products with a high promoted index on website, ranking top in the promotion rank of GoodsFox. Source:GoodsFox So if you’re looking for a profitable product to sell on your site, here are the top website promoted products on website right now: TOP1. Fashion Short Socks Category: Fashion Accessories Region: Thailand Price: $0.2 USD 24-hour New Sales: 16,243 Status: In Stock Release Date: 2022-10-03 Product Analysis:These fashion short socks have achieved great success in the Thai market with their diverse color sandtrendy designs.With an extremely competitive priceof just 0.20 per pair, consumers can easily purchase multiple pairs to match different outfits. The socks are […]