2025.4.23  GoodsFox Daily E-commerce News: Amazon FBA Fees Fall: Europe Cuts Apparel Logistics Costs & Waives Returns from May 15 15,000 Runners Buy In! This Australian Independent Station Wins the Cross-Border Race with Scenario-Based Products and Community Operations Amazon FBA Fees Fall: Europe Cuts Apparel Logistics Costs & Waives Returns from May 15 Products Misusing Shopee Labels to Be Forcibly Delisted TikTok Boosts Chinese Goods’ Popularity in France Taobao Malaysia Upgrades Localized Services 1. 15,000 Runners Buy In! This Australian Independent Station Wins the Cross-Border Race with Scenario-Based Products and Community Operations In the fiercely competitive sports gear market, Australian DTC brand Runly stands out as a dark horse. Founded four years ago, it has served over 15,000 runners. Its […]

2025.4.22  GoodsFox Daily E-commerce News: China’s Ministry of Commerce Rebukes US Tariff Coercion Against Trade Partners 700,000+ Repeat Customers: How a Waterproof Jewelry Brand Conquered a Saturated Market Amazon Australia Launches New Storefront: Amazon Beauty Finds No Price Surge on Amazon Despite U.S. High Tariffs China’s Ministry of Commerce Rebukes US Tariff Coercion Against Trade Partners SHEIN to Launch Semi-Managed Operations in the Middle East on April 30 1. 700,000+ Repeat Customers: How a Waterproof Jewelry Brand Conquered a Saturated Market In the fiercely competitive cross-border jewelry market, Spanish brand Atolea Jewelry has surged ahead with a unique edge. Founded just five years ago, it boasts over 700,000 loyal users, with a 2024 repeat purchase rate exceeding 35%. Atolea tackles […]

2025.4.16  GoodsFox Daily E-commerce News: From $0 to $100K: How This Leather Bucket Bag Became a Must-Copy for Ecom Website From $0 to $100K: How This Leather Bucket Bag Became a Must-Copy for Ecom Website Amazon Proactively Seeks Seller Feedback to Address New Tariff Impact Europe Poised to Become Temu’s Largest Market eBay Launches New AI Selling Tool: Snap a Photo to Generate Listing Details South Korea Tightens E-commerce Health Supplement Regulations, 16 Products Removed 1. From $0 to $100K: How This Leather Bucket Bag Became a Must-Copy for Ecom Website GoodsFox data shows accessory brand Rolave’s leather bucket bag became a hit on Ecom Website, with sales topping $100K in 30 days and a 28% repeat purchase rate. This […]

2025.2.24  GoodsFox Daily E-commerce News: Halara and Fanka Lead in Advertising Among Global DTC Brands Trump Plans to Take Over USPS 1688 to Launch "1688overseas" Global E-Commerce Platfor (Alibaba) Many U.S. E-Commerce Sellers Receive Brand Invalidity Notices Shenzhen to Launch Cross-Border E-Commerce Warehouse Support Policy   1. Halara and Fanka Lead in Advertising Among Global DTC Brands As the global fitness trend continues to soar, the yoga pants market is experiencing rapid growth. According to GoodsFox data, Halara and Fanka are leading the way in advertising among global DTC brands. Halara, known as the "Lululemon alternative," offers products priced between $20 and $40, significantly lower than Lululemon’s $98-$120. Fanka targets the high-end market with sleek designs, providing differentiation from Halara. The […]

In today’s competitive bag market, brands not only need unique designs and product quality but also precise ad strategies to capture consumer attention. This blog examines the ad data from the top 5 brands, including JW PEI, NAPPA DORI, Maverick & Co., The Foldie®, and OLEND. Their ad strategies reveal the diversity and segmentation trends within the bag industry. Key Advertising Trends These five brands share some key ad characteristics. Both JW PEI and NAPPA DORI significantly increased new ad materials, with the former showing a more substantial increase, indicating a focus on maintaining fresh ads and brand exposure. Maverick & Co. reduced its ad materials, possibly optimizing existing content. The Foldie® and OLEND maintained a steady ad update rate. […]

2024.7.24 GoodsFox Daily E-commerce News: The water sports equipment market is flourishing, with the Paris Olympics boosting significant growth in the North American market. Wayfair announces a "July Black Friday" exclusive promotion. Eurus Express new route: Direct cargo flights from Haikou to Milan are now open. TikTok's in-app shopping platform is set to debut in Spain and Ireland in October.   1. The water sports equipment market is flourishing, with the Paris Olympics boosting significant growth in the North American market As a branch of outdoor sports, water sports have gained popularity in recent years for combining physical fitness, leisure, and social functions. The increasing emphasis on a healthy lifestyle and leisure activities, coupled with the booming tourism industry, has jointly driven the rapid expansion of the water sports equipment market. According to Statista, by 2024, the global water sports equipment market is expected to reach $2.54 billion, with an estimated compound annual growth rate of 8.62% from 2024 to 2029. Many well-known sports brands are expanding their product lines, launching […]

The Most Comprehensive Ranking,2023 Top 100 Global DTC Brand Advertisements Revealed !!! In 2023, Chinese enterprises expanded vigorously overseas, causing significant disruptions in the global e-commerce landscape. The persisting economic uncertainty and the intricate and ever-changing foreign trade environment have posed higher demands on cross-border businesses. Looking back at the development trends in the cross-border industry in 2023, what were the key characteristics? Looking ahead to 2024, how can practitioners seize opportunities for predictable growth? At this juncture of the year-end and the beginning of a new year, GoodsFox has completed the "2023 DTC Brand Advertising Top 100" report,covering various categories such as fashion, beauty, jewelry, sports, and outdoor.We aim to assist cross-border practitioners in reviewing the annual dynamics, understanding […]

Instagram and Facebook are two of the most popular social media in the world, with billions of users and millions of businesses. Small businesses can choose both platforms to advertise so as to reach their target audience and raise brand awareness. But which one is better for small business? In this article, we will compare Instagram ads and Facebook ads, and give you some tips on how to choose the best one for your goals.   What are Instagram ads?   Instagram ads are sponsored posts or stories that appear on the Instagram app or website. With Instagram ads, businesses can drive awareness and increase its customer base through visuals. Ads can be displayed in the form of photos, videos, carousels, collections, or reels, […]

TikTok Ads and Facebook Ads are two important tools for digital advertising, each providing distinct ways to reach and engage with audiences. TikTok ads are ideal for reaching younger audiences with creative and entertaining video content, while Facebook ads are ideal for reaching larger and more diverse audiences with various types of content. Source: Vero   Understanding the difference of these two platform ads is crucial for advertisers to make and optimize their advertising strategy. By understanding the distinct features, targeting options, ad format and audience characteristics of TikTok ads vs. Facebook ads, businesses can effectively allocate their resources and maximize their advertising efforts.   01 TikTok Ads vs. Facebook Ads: Key Differences   Targeting Options: When it comes to targeting options, […]

Facebook offers a huge potential market for your products or services. However, with so many ads competing for attention, how do you make sure your ads stand out and get results? In this article, we will show you how to create, spy, and optimize Facebook ads that boost your business. You will learn how to create ads that sparkle and sell, how to spy on your competitors’ ads and find new ideas on Goodsfox, and how to optimize your ads for effectiveness. By the end of this article, you will have the skills and tools to create Facebook ads that shine and sell like crazy.   01 How to Create Facebook Ads that Sparkle and Sell   Facebook ads are a […]