GoodsFox Daily News (July 25, 2025):TikTok’s Back-to-Back Campaigns, Chinese Beauty Tops U.S. Rankings, Australia’s eCommerce Booms   Chinese Beauty Brand Teams Up with Cardi B, Tops TikTok U.S. in Cleansing Oil Sales Mercado Livre Kicks Off Father’s Day Sale in Brazil TikTok Shop U.S. Mid-Year Sale Breaks Records Across All Metrics TikTok Shop Back-to-School Sale Set for August 1–8 in the U.S. Australia’s Q2 eCommerce Grows 15% Despite Consumer Downshifting   1.Chinese Beauty Brand Teams Up with Cardi B, Tops TikTok U.S. in Cleansing Oil Sales Chinese skincare brand Cistto generated $400,000 in just 43 days on TikTok Shop U.S., ranking #1 in its category.The brand focuses on sensitive skin care and differentiates with a single-use cleansing oil—gentle, portable, and […]

"CPM has doubled; at this rate, we'll be out of business." July was a costly month for overseas advertising. From Amazon Prime Day to TikTok Shop US promotions, TEMU Week, SHEIN Summer Sale, and Walmart Deals, the entire traffic market revolved around major sales events. As a result, CPM surged across all sectors, including e-commerce, B2B, healthcare, and travel.   Now, with promotions winding down, traffic heat is cooling, but advertising costs remain high. Key questions arise: How to adjust budgets, what ad creatives to use, and how to manage platform pacing? We analyzed ad spend data from June to the present, comparing e-commerce and non-e-commerce trends. The clear conclusion: overall ad volume is down, new ad creative updates are […]

2025.5.7  GoodsFox Daily E-commerce News: SHEIN & Temu Accelerate European Expansion Amid U.S. Tariff Shifts Hashstash’s Modular Storage Dominates TikTok-Driven Home Organization Trend Temu Halts China-to-U.S. Direct Shipments, Shifts to Local Fulfillment Amazon’s Buy Shipping Program Slashes Logistics Costs Shopee Malaysia Adjusts SPayLater Fees Amid BNPL Competition SHEIN & Temu Accelerate European Expansion Amid U.S. Tariff Shifts 1. Temu Halts China-to-U.S. Direct Shipments, Shifts to Local Fulfillment U.S. brand Hashstash is capitalizing on TikTok’s #HomeOrganization craze (70B+ views) with its modular magnetic storage systems. Priced at $89–$150, the products offer 35% repeat purchases through accessory bundles and B2B customization (e.g., logo printing). Key tactics include: UGC-Driven Content: Partnering with influencers to showcase "before/after" storage transformations. Local Warehousing: 48-hour delivery via U.S./EU warehouses to reduce shipping times and tariffs. […]

Recently, the advertising placement in the global pet supplies store has shown a significant trend of differentiation. According to the latest data from GoodsFox, the placement strategies of the top 5 brands, Scrumbles, Cocopup London, BARK, Supertails, and Bau, indicate that leading brands are competing for market share through differentiated creative material iterations and in-depth channel cultivation. Among them, Scrumbles leads the list with 1,311 active ad creatives, and the newly launched creatives have increased by 5.77% year-on-year. BARK demonstrates strong creative vitality with 158 new creatives, but it has the highest degree of dispersion in advertising channels. In terms of regions, Scrumbles and Bau focus on in-depth operation in a single market, while Cocopup London is accelerating its layout […]

2025.3.27  GoodsFox Daily E-commerce News: rednote Lowers Cross-Border E-Commerce Threshold? Seasonal Skincare Boom: Lip Oil Sales Surge 248.67% in UK Temu Poaches Amazon & Walmart Talent to Accelerate US Expansion Trump Eyes Two-Step Tariff System Effective April 2 rednote Rumored to Lower Cross-Border Entry Barriers PYMNTS Report: Amazon Dominates, Walmart Struggles   1. Seasonal Skincare Boom: Lip Oil Sales Surge 248.67% in UK With seasonal climate shifts causing skin sensitivity and chapped lips, skincare products are exploding on TikTok UK. 80% of the platform's top 5 bestsellers target seasonal skin issues. The  lip oil product saw a 248.67% sales spike (Feb 26-Mar 26), peaking at 9,700 daily orders. Total sales reached £68.7K in 30 days, accumulating £16.86M. Source:  GoodsFox   […]

2025.2.10  GoodsFox Daily E-commerce News: Emotional Memory Trend Ignites in the US Duty-Free Policy Reinstated; Logistics Price Hikes Canceled China Imposes Additional Tariffs on $14 Billion of US Goods Temu Launches Pre-Sale Feature TikTok Releases Android Download Package for US Users 1. Emotional Memory Trend Ignites in the US GoodsFox data shows that Tales recently launched its “Life Story Edition” card pack. Advertising creative materials surged, with over 500 pieces posted in 7 days. The card set contains 150 expert-curated question cards. It captures precious memories and sparks deep conversations. Life topics are trending on TikTok, YouTube, and other social platforms. Industry insiders believe emotional value is a new consumer breakthrough. Tales sets an example for emotional marketing. Source:  GoodsFox   […]

E-commerce was tough this year. But it got even tougher. Before operations resumed, the US market faced two major shocks. First, the duty‐free era ended. The US canceled the tariff exemption for packages below $800 and imposed a 10% “China special tariff.” This move broke the profit line for many cross‐border sellers. Independent websites and DTC brands in the e‑commerce arena also felt the impact. Second, USPS suddenly halted acceptance of packages from mainland China and Hong Kong. The cross‑border e‑commerce community was thrown into chaos. Then, within 24 hours, things reversed dramatically. On February 5, USPS urgently updated its website. It announced an immediate resumption of accepting packages from China and promised to work with customs to set up […]

2025.1.24  GoodsFox Daily E-commerce News: Ads Doubling! Innovative Fitness Hula Hoop Goes Viral in the U.S. Shop Campaigns Now Open to All Shopify Merchants Temu Surpasses Amazon in Global Monthly Active Users (MAUs) TikTok Shop Philippines Announces Fulfillment Adjustments Trump's Tariffs Push Indonesian Readiness for Chinese Factory Relocation 1. Ads Doubling! Innovative Fitness Hula Hoop Goes Viral in the U.S. Data from GoodsFox reveals that Infinity Hoop’s independent site in the U.S. has seen a continuous increase in ad spend. Their star product, INFINITY HOOP PLUS, has become a market sensation. Over the past 30 days, the brand launched 385 ads, with 175 new ads in the last 7 days—a 133.33% increase compared to the previous week. Currently, there are 335 […]

In the highly competitive baby products market, advertising strategies and the choice of Ads play a crucial role in determining a brand's market performance. This article analyzes the advertising strategies of five well-known brands—Nestig, SuperBottoms, Copper Pearl, CadenLane, and Conguitos—examining their advertising patterns across different regions and platforms, as well as trends in their Ads. Through this analysis, we aim to understand how brands attract consumers by leveraging precise ad targeting and efficient ad updates, thereby enhancing their market competitiveness. The Ads count for these five brands follows different trends, but all show a strong focus on advertising. Brands like Nestig, SuperBottoms, and Copper Pearl have seen varying declines in new Ads, but they continue to maintain a high ad […]

2025.1.22  GoodsFox Daily E-commerce News: 30 Million Views in 3 Days! Mini Women's Bag Goes Viral in Italy Trump Signs Executive Order: TikTok Ban Delayed for 75 Days Breaking News! Australian E-commerce Giant Catch to Shut Down on April 30 Temu Launches "One-Click Origin Edit" Feature Shopify Bundle Feature Update 1. 30 Million Views in 3 Days! Mini Women's Bag Goes Viral in Italy According to GoodsFox data, PosseBags, a brand independent site, promoted its Longchamp Élan Mini Bag in Italy for three days, garnering 32.8 million views. The campaign showcased the brand's strong advertising performance in the Italian market, providing valuable insights for other independent sellers. PosseBags effectively boosted brand visibility through large-scale exposure in a short time. Independent sellers […]