BloomChic is a clothing brand in China that specializes in women’s plus size fashion. The brand aims to empower women of all shapes and sizes to feel confident and beautiful in their own skin. BloomChic offers a variety of styles, from casual to formal, so as to cater to different needs and preferences of plus size customers. Souce: YouTube In this article, we will use the data and insights provided by Goodsfox, a leading platform for global brand marketing data research, to analyze how BloomChic leverages advertising intelligence to boost its brand awareness and sales in the global market. We will also explore how BloomChic adopts a user-centric approach to understand and meet the needs of its target customers. 01 […]