As the top brand venturing into international markets in the clothing sector, LilySilk targets the "silk" category and successfully opens the doors to the European and American markets through differentiated competition. In this article,we will analyze the advertising intelligence of SilkSilky from Goodsfox, a global advertising data analytics platform for consumer brands,and learn how  SilkSilky stand out the silk fashion market. Unlike the major categories dominated by fast-fashion giants such as Zara, SHEIN, and Zaful, the silk clothing category is often defined as high-end, lightweight single items with higher average prices. The consumer base for silk clothing is predominantly the middle to high-income group, resulting in LilySilk enjoying higher profit margins and repeat purchase performance compared to affordable clothing brands. […]

February is approaching, and the countdown to the Year of the Dragon Spring Festival has begun, Cross-Border Marketing Calendar Revealed ! Today, GoodsFox will review the important marketing nodes in February and provide guidance on product selection and marketing strategies. For cross-border sellers, as we welcome the new spring, preparations need to be made for a wave of hot-selling nodes overseas.  It's time to seize hot nodes to capture  overseas opportunities in a new year.   01 Venice Carnival (February 3) Source:Google   The carnival is one of the grand festivals in the Western world, originating from Christian religious ceremonies. The Venice Carnival in Italy is one of the oldest and largest carnivals in the world. People wear masks, tall […]

This is our regularly GoodsFox weekly news about ecommerce market,here are the most noticeable events happening this week ! 01.US online grocery sales decrease in 2023 U.S. online grocery sales in 2023 reached $95.8 billion, according to annualized results from the monthly Brick Meets Click/Mercatus Grocery Shopper Survey. That’s a 1.2% decline from 2022, which Brick Meets Click and Mercatus attributed primarily to a decline in order frequency among online grocery shoppers. The data shows that U.S. online grocery sales decreased from 2021 to 2022, then again from 2022 to 2023. Online grocery sales had dropped to $97.0 billion in 2022 from $97.6 billion in 2021. According to Brick Meets Click and Mercatus, the data is based on more than […]

Great Jones is a startup that makes Instagram-worthy cookware in fun colors that appeal to the millennial aesthetic. You've probably spotted its colorful Dutchess pot or Holy Sheet pan on the feeds of food influencers like Molly Baz and Molly Yeh, but Great Jones' founders set out to make cookware that's more approachable and affordable than legacy brands like All-Clad and Le Creuset. In this article,we will analyze the advertising intelligence of Great Jones from Goodsfox, a global advertising data analytics platform for consumer brands,and learn how  Great Jones stand out the cookware market. Source:GoodsFox   According to Goodsfox, Great Jones ranked  829,135 in the store traffic in a month (from 2020-7-20 to 2024-1-07). This is a rather good rating for a […]

The arrival of 2024 marks a year full of opportunities and challenges for cross-border e-commerce sellers. GoodsFox has specially compiled a 2024 International Marketing Calendar.With the continuous evolution of global markets, the importance of international marketing becomes increasingly prominent. The calendar includes various global nodes, with a separate focus on popular regions, aiding you in better planning eCommerce business.In order to help everyone proactively plan for important festive periods and seize the initiative in formulating creative marketing and social media strategies for 2024.                                                                           […]

This is our regularly GoodsFox weekly news about ecommerce market,here are the most noticeable events happening this week ! 01.AI is giving Santa a boost this holiday season The rise of generative AI — and the use of ChatGPT — has inspired more retailers and holiday shoppers to experiment with the technology this holiday season. But for now, most of the technology’s influence will come in ways consumers won’t see. Source:CNBC Here are three major ways that AI is showing up this peak shopping season — and how it may preview the future: A time-saving and efficiency tool This season, AI is helping retailers in some major ways behind the scenes. Think of those mundane but critical tasks like ordering […]

Founded by YouTube phenomenon Emma Chamberlain, Chamberlain Coffee is high-quality, sustainably sourced organic coffee roasted in California.Coffee beans from different regions include a wide variety of flavor notes, making each coffee bag unique and exciting. Each Chamberlain Coffee blend contains unique tasting notes that the brand identify on the front of the bag so consumer can experiment to find their favorite. Source:chamberlain coffee In this article,we will analyze the advertising intelligence of Chamberlain Coffee from Goodsfox, a global advertising data analytics platform for consumer brands,and learn how Chamberlain Coffee made a name in the coffee market, then earn $30M one year. 01 Overview of Chamberlain Coffee’s Social Media Advertising According to GoodsFox data, Chamberlain Coffee has promoted 15 products with 64 ads in […]

This is our regularly-updated list of top website promoted products Using our proprietary product finding technology, we’ve identified 5 products with a high promoted index on website, ranking top in the promotion rank of GoodsFox. So if you’re looking for a profitable product to sell on your site, here are the top website promoted products on website right now: 01 PRISM+ Oasis Source:GoodsFox Category:home improvement Price:299 ~ 449 SGD (216.67 ~ 325.37 USD) Stores:PRISM+ | Singapore's #1 TV and Monitor Brand Ad creatives:82 Ad creatives on store:640 Status: On Sale Duration: 2022-12-16~2023-12-14 What is it: The PRISM+ Oasis smart ceiling fan comes with a fully customisable 20W Osram LED light and an accompanying smartphone app and will feature two fan blade sizes; […]

PopSockets® is a brand of phone accessories that lets you design your own phone grips, stands, cases, mounts, wallets, and wireless chargers with the AI Customizer.As its slogan said,We're on a mission to transform PopSockets into an Eternal Positivity Machine.They indeed make an increasingly positive impact on the heath and happiness of the planet.       Source:Popsockets  In this article, we will use the data and content from Goodsfox,, the leading advertising intelligence platform, to analyze Popsockets’ advertising strategies from Nov 11 to Dec 11, 2023. 01 Popsockets’s Store Traffic Rank According to Goodsfox, Popsockets ranked 9,980,428 in the store traffic in a month (from 2023-11-15 to 2023-12-14).This favorable rating signifies that Popsockets, a professional company specializing in the sale of phone accessories, enjoys […]

This is our regularly weekly news about ecommerce market,here are the most noticeable events happening this week ! 01  TikTok, Tokopedia could announce Indonesian e-commerce deal soon Source:NIKKEI Asia Talks between ByteDance, the Chinese owner of the popular short video app TikTok, and Tokopedia, the e-commerce division of the Indonesian tech giant GoTo, for a partnership and investment are in the final stages, DealStreetAsia has learned. A deal may be announced as soon as this week or the next. There is a possibility that TikTok will pick a small stake in Tokopedia and gradually increase it to a majority stake, according to multiple people familiar with the matter. "Initially, ByteDance wanted a 10% stake in Tokopedia, but GoTo has been […]