GoodsFox Daily Insights – November 14, 2025: Half of Consumers Don’t Realize Their Phones Are Quietly Costing Them Money
- “Free Phones” from US Carriers Come with Hidden Fees
- Former Amazon Executive Suggests Spinning Off Retail to Focus on High-Margin Businesses
- Africa’s Diaper King Debuts on HKEX with a $25B Valuation
- Baidu Launches One-Stop AI Workspace “Oreate” for Global Users
- Bamboo-Fiber Babywear Brand Gains Momentum in North America
1. “Free Phones” from US Carriers Come with Hidden Fees
Tech outlet Phone Arena reports that US carriers often promote “free phone upgrades.”
But the real cost is baked into monthly service fees.
A new study from The Harris Poll shows that nearly 90% of consumers misunderstand the true cost behind these offers.
Over half of users aged 50+ subscribe to unlimited data plans but use only about 5GB per month.
Switching to a standard plan would significantly reduce their monthly bill.
The study also found that one in four adults sign long-term contracts without reading the terms clearly.
Many end up locked into expensive plans for years.
2. Former Amazon Executive Suggests Spinning Off Retail to Focus on High-Margin Businesses
Former Amazon executive and supply chain adviser Brittain Ladd says Amazon should spin off most of its retail operations.
He argues the company would be stronger if it leaned into high-margin sectors.
By Q3 2025, Amazon’s retail business will account for less than 40% of revenue.
AWS, ads, and service-based businesses generate the remaining 60%.
Ladd notes that retail is low-margin and capital-heavy.
He suggests shifting resources to aerospace, AI, and financial services while turning Amazon’s logistics network into a profit engine serving Fortune 500 companies.
3. Africa’s Diaper King Debuts on HKEX with a $25B Valuation
Guangzhou-based Leshustus listed on the Hong Kong Stock Exchange on November 10.
The stock opened at HK$26.20 and closed at HK$34.28, up 30.84%, pushing its valuation past HK$200 billion.
Often called the “Diaper King of Africa,” the company generated $450M in revenue in 2024.
Baby diapers contributed 75.3% of total sales, reaching $340M for the year.
From 2022 to 2024, the brand sold 10.8 billion diapers.
In 2024 alone, it shipped 4.12 billion units, securing 20.3% of Africa’s diaper market.
The company operates with a “global sourcing + local manufacturing” model.
It has built 18 factories with 51 production lines in eight African countries, including Kenya, Senegal, and Zambia.
Its combination of low pricing and small-pack formats has helped it dominate the African consumer market.
4. Baidu Launches One-Stop AI Workspace “Oreate” for Global Users
At Baidu World 2025, Baidu unveiled Oreate, a one-stop AI platform for global study and work tasks.
Since its launch in September, it has reached the top spot on Product Hunt’s daily leaderboard.
Oreate has already attracted over one million users worldwide.
It is gaining strong visibility across global social platforms.
The tool uses a multi-agent system to support full-scenario creative workflows.
It handles documents, slide decks, images, videos, and podcasts.
Its interactive AI-powered PPT builder is considered world-leading.
Oreate also debuted the first adaptive AI podcast webpage generator.
This system creates ready-to-publish content and offers full editing tools, covering end-to-end productivity needs.
5. Bamboo-Fiber Babywear Brand Gains Momentum in North America
The global baby-care industry is shifting toward premium, emotional, and sensitivity-focused products.
The market is expected to reach $575.8B by 2033.
Kyte Baby, founded by a Chinese entrepreneur, has grown rapidly with bamboo-fiber sleep bags designed for sensitive skin.
The brand now generates over $10M in annual sales.
Its traffic ecosystem includes a strong DTC website, Amazon storefront, and offline retail partners.
The brand’s website receives 440K visits per month.
Kyte Baby expands visibility through influencer partnerships and lifestyle content on TikTok and Instagram.
Its empathetic design and omnichannel strategy have made it a rising force in North America’s baby-care sector.
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