2025.4.3 GoodsFox Daily E-commerce News: Goldman Sachs Predicts Slight Decline in Effective Tariff Increase
- Levi’s Doubles Down on DTC Strategy with European Membership Expansion
- EU Regulation Hits Chinese Manufacturing: Bans "996" Products
- TikTok Shop Vietnam Pauses Tax Withholding
- eBay Launches Ambassador Program in the U.S.
- Shopee Preferred Warehouse Goes Live
1. Levi’s Doubles Down on DTC Strategy with European Membership Expansion
GoodsFox data shows Levi's pushing its DTC-first strategy forward. The brand expanded its membership program to new European markets. Poland, Ireland, and Denmark now offer exclusive perks, with Switzerland joining in June. Launched in 2020, the program boasts over 38 million global members and now spans 12 European countries.
Levi’s Europe e-commerce VP, Leona De Graft, says this expansion drives DTC and omnichannel growth. Members enjoy quality-focused benefits, extended warranties, lifetime customization, shopping coins, free shipping, and birthday surprises, fostering lifelong brand loyalty.
Source: GoodsFox
2. EU Regulation Hits Chinese Manufacturing: Bans "996" Products
The EU passed the Forced Labor Ban Act with strong support. Starting 2027, products made with excessive work hours—beyond 5 days, 8 hours, or 40 hours weekly—cannot enter the EU market. This includes voluntary overtime and full supply chain checks.
China’s manufacturing, reliant on labor dividends and overtime, faces pressure. Companies like Midea and Haier are adjusting work hours and adopting automation to comply.
3. TikTok Shop Vietnam Pauses Tax Withholding
Vietnam’s revised Tax Administration Law, effective April 1, mandates e-commerce platforms to withhold taxes for sellers. However, TikTok Shop lacks detailed official guidance to implement this. Without clear legal backing, it won’t deduct taxes yet. TikTok Shop will wait for formal instructions before acting.
4. eBay Launches Ambassador Program in the U.S.
eBay lets users earn commissions by promoting favorite items, now introduced its Ambassador Program in the U.S.. Fans and new users alike can share eBay products via Facebook, X, Pinterest, email, Messenger, Reddit, LinkedIn, or WhatsApp. Personalized messages boost engagement, earning up to 7% commission per sale.
With 2.1 billion listings, eBay encourages sharing unique finds with friends and followers, enhancing its e-commerce community.
5. Shopee Preferred Warehouse Goes Live
Shopee’s Preferred Warehouse is now operational, offering sellers an integrated cross-border supply chain solution. It optimizes storage, costs, and delivery times. Join by April 30 for up to 150 days of free warehousing.
Sellers can pre-stock goods in Shopee’s local warehouses. Orders ship within 24 hours. The service supports Malaysia, Philippines, Singapore, Thailand, Vietnam, and Mexico, boosting fulfillment efficiency.
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