Insights from the 2024 H1 Global Marketing Data for DTC Brands. The 2024 H1 data on global expansion and DTC brand analysis reveals some new trends: Brands focused on niche markets are striving to break through product category limitations. Emerging markets like India and Malaysia are witnessing intense competition among leading brands. Some brands are taking unconventional marketing approaches to significantly improve their return on ad spend (ROAS). In this article, we’ll explore key findings from the GoodsFox & SHOPLINE 「 2024 H1 DTC Brands Global Marketing Report 」. We’ll cover three main sections: Advertising product performance and marketing strategies. Case studies of trending products. Case studies of SHOPLINE DTC brands. This analysis aims to help brands understand the current […]

As the back-to-school season peaks, brands like INFLATION, Coral & Ink, and Aldo are intensifying their digital marketing efforts. INFLATION launched 61 new creatives across social platforms to target young shoppers, while Coral & Ink focused on back-to-school essentials with a well-timed campaign. Aldo extended its promotional period, ensuring visibility for its fashion accessories. These strategies highlight the critical role of timely, targeted advertising in capturing the back-to-school market, driving both engagement and sales. This GoodsFox analysis offers insights into the latest marketing trends ---back-to-school campaigns. With precise timing and creative engagement, those brands showcased how to effectively navigate the competitive back-to-school season. GoodsFox helps sellers to understand store cases, familiarize themselves with the latest industry status of global independent […]

September is just around the corner, and with it comes a lineup of major global festivals. Get ready—our Global Marketing Calendar is here! Today, GoodsFox is diving into the key marketing events for September, offering insights on product selection and strategies to help you shine. For global sellers, these dates are golden opportunities to make your mark. Prepare now to capture these moments and boost your sales. Good morning, and in case we don’t connect later, good afternoon, good evening, and successful sales to you! Keep this in mind—opportunities like these don’t come around often, so let’s make every moment count this September! ● Labor Day (September 1st) ● Teacher’s Day (September 6th and 10th) ● SEA Mega Sales (September […]

01| The Global Success and Market Impact of “Black Myth: Wukong” Since its release on August 20th, “Black Myth: Wukong” has quickly become a highly anticipated AAA game from China, attracting significant attention from gamers and e-commerce sellers worldwide. On its first day, the game reached 1.25 million active players, with a peak of over 280,000 concurrent users. In its first week, it topped global sales charts. The game’s popularity has led to a surge in related merchandise on e-commerce platforms, particularly on Amazon and AliExpress. This presents a rare opportunity for sellers, but also comes with the critical challenge of avoiding intellectual property (IP) infringement.   02| The Surge in Merchandise and Potential IP Risks On Amazon, searches within […]

The e-commerce sector is flourishing. Within the Global DTC Brand Report, we've identified the market strategies fueling the brands growing. Ulike, the "Global Follicle Sweeper," tops TikTok ads, sweeping sales boards. Raycon's high-performance earphones and GTHIC's gothic accessories find niche market success. The apparel sector diversifies. Outdoor, shaping, and plus-size categories show potential and demand. GoodsFox has released the "2024 First Half DTC Independent Station Promotion Trend Report", bridges information gaps, guiding merchants through market trends.     Q2 Market Revival New ad materials in Q2 signal market activity. A clear growth trend in global e-commerce ads marks 2024's first half. March sees a rise in ads with new products and spring promotions. April peaks for Mid-Year Promotion prep.     […]

GoodsFox Daily News June 14, 2024   TikTok Shop's U.S. Summer Promotion Sets Records The U.S. cross-border self-operation model expands merchant recruitment Shein's 2023 revenue reaches $32.2 billion, surpassing Zara and H&M Mercado Livre dominates search volume on Brazilian e-commerce platforms Nearly 10,000 units sold in a single day! This baby and mother product is a hit on TikTok!   1.TikTok Shop's U.S. Summer Promotion Sets Records During this U.S. summer promotion, TikTok Shop's U.S. region GMV broke through three records: single-day GMV in the U.S. region, single-day GMV of short videos on the platform, and single-day live broadcast GMV on the platform. Founder Stormi achieved a single session sales exceeding 1 million U.S. dollars in a recent live broadcast, setting […]

Dive into the latest buzz on the U.S. TikTok Shop from April 5th to 11th, 2024, straight from the GoodsFox data vault! Apparel: Clothing sales are trending towards seasonal, casual comfort, and fitness needs. Casual vests, leisure pants, various sportswear sets, jumpsuits, and shapewear make up the TOP10. Beauty & Self-Care: Daily grooming products dominate the hot picks, including electric toothbrushes, mouthwash, body lotion and so on. Toys & Games: Bubble popping toys, gaming consoles, cartoon plush toys, and educational toys are among the top picks. Home Essentials: Small household items are popular, such as digital alarm clocks, plastic hooks, sponge sets, and liquid detergent. Unique lighting fixtures like solar wall lights and color-changing LEDs are also in demand. If […]

This is our regularly GoodsFox weekly news about ecommerce market,here are the most noticeable events happening this week ! 01.US online grocery sales decrease in 2023 U.S. online grocery sales in 2023 reached $95.8 billion, according to annualized results from the monthly Brick Meets Click/Mercatus Grocery Shopper Survey. That’s a 1.2% decline from 2022, which Brick Meets Click and Mercatus attributed primarily to a decline in order frequency among online grocery shoppers. The data shows that U.S. online grocery sales decreased from 2021 to 2022, then again from 2022 to 2023. Online grocery sales had dropped to $97.0 billion in 2022 from $97.6 billion in 2021. According to Brick Meets Click and Mercatus, the data is based on more than […]

As Christmas approaches, dropshippers worldwide are gearing up for the most bustling and lucrative time of the year. GoodsFox presents a curated list of the top six Christmas dropshipping products for 2023, In order to ensure your business stands out amidst the festive frenzy. These trending items are poised to capture the attention of customers and significantly boost your sales during this joyous season. From delightful decorations to practical gift ideas, let’s explore the products that will make your dropshipping business shine bright this Christmas. Six Must-Have Christmas Dropshipping Products 1.Smart Christmas Lights Traditional Christmas lights are getting an upgrade with the introduction of smart technology. Smart Christmas lights can be controlled via mobile apps, allowing users to change colors, […]

This is our regularly-updated list of top sales products in TikTok shop (Vietnam) Using our proprietary product finding technology, we’ve identified 5 products with a high sales volume in TikTok shop Vietnam , ranking top in the sales rank of GoodsFox. So if you’re looking for a profitable product to sell on your site, here are the top sales products on TikTok right now: 01 Men's spandex long socks, smooth and odor resistant long socks Source:GoodsFox Region: Vietnam Category:Clothing Price: 3,500 VND (0.16 USD) Stores: PuCuMenFashion 24h new sales: 76,354 New sales: 76,354 Status: On Sale Launch Date: 2022/11/24 Sale analysis: PuCuMenFashion offers Men's Spandex Long Socks known for their smooth texture and odor resistance. Priced at 3,500 VND, these socks have gained […]