June 2025 Ecommerce Marketing Calendar: Holidays & Strategies June 2025 is a vibrant month filled with significant global holidays and shopping events that offer excellent opportunities for cross-border e-commerce businesses to connect with diverse markets. From cultural celebrations to seasonal festivities, these occasions can drive engagement and sales when approached strategically. Below, we highlight eight key events, providing detailed introductions, trending products, and marketing advice to help you tailor your campaigns effectively. 🌈 1. Pride Month (June 2025) Source: CNN 🎈 Festival Highlights Pride Month is celebrated throughout June in many countries, particularly in Western nations, to honor the LGBTQ+ community. It commemorates the Stonewall Riots of 1969, a pivotal moment in the gay rights movement. The month is filled […]
We collected marketing data from 30 European countries to compile the GoodsFox | 2025 European E-Commerce Market Insights Report. The report covers the EU's 27 countries (including Germany, France, Italy, Spain, and others in Northern, Western, Southern, Central, and Eastern Europe) as well as the UK, Switzerland, and Norway. The report is divided into three main sections: Overview of the European E-commerce Market Insights on DTC Independent Sites in Europe Marketing Analysis of Mobile and Digital Categories in Europe Connect with me on LinkedIn to receive the full version of the report! I. European Market Overview Based on economic development and consumer purchasing power, the European market can be categorized into tiers: Western Europe (e.g., Germany, UK, France): Core markets with […]
GoodsFox has compiled the latest 2024 data into an insightful guide: GoodsFox | 2024 U.S. E-Commerce Marketing Insights Report. This comprehensive report covers market trends, marketing strategies, and key market analysis. Connect with me on LinkedIn to receive the full version of the report! In this article, we’ll share our key insights and predictions about the U.S. e-commerce market. Key Trends in the U.S. E-Commerce Market 1. The Growing Edge of E-Commerce E-commerce continues to thrive in developed nations due to higher purchasing power and a willingness to pay for quality. However, the trend also leans towards affordability narratives, with platforms like Temu and SHEIN igniting price wars. Even Amazon joined in by launching Amazon Haul, a low-cost store, in […]
As Black Friday and Cyber Monday approach, DTC brands have a prime opportunity to capture consumer attention and drive revenue. With a shorter holiday season in 2024, timing and strategy are key. This guide offers actionable advertising strategies to help DTC brands succeed in a crowded market, boost traffic, and convert new customers. 1. Prepare Ad Creatives Early and Optimize Regularly To capture attention during the peak shopping season, focus on compelling ad creatives. According to GoodsFox data, in November 2023, sectors like food and beverage, beauty and personal care, and apparel are showing strong advertising activity. Brands such as The Rotten Fruit Box, BURGA, and Lange have significantly increased their new ad creatives. Analyzing historical data can reveal […]
October is upon us, bringing exciting global festivities. Our Global Marketing Calendar is here to guide you! This month features key events that present opportunities for e-commerce brands. Prepare to make the most of these dates and elevate your sales. Good morning, and in case we don’t connect later, good afternoon, good evening, and successful sales to you! Remember, these opportunities are fleeting, so let's seize every moment this October! ● German Oktoberfest (September 17th – October 6th) ● SEA Mega Sales (October 10th) ● Canada Thanksgiving (October 14th) ● Halloween (October 31st) 01 German Oktoberfest (September 17th – October 6th) Source: Google Oktoberfest, Germany’s iconic beer festival, draws millions annually. Celebrated from September 17th to October 6th, it's […]
In March, the spring is in the air.Goodsfox has compiled a list of major festivals and international days for Ecommerce sellers in March. In this revitalizing month, India's Holi festival will bring vibrant and intense colors; Easter, as an important Western holiday, cannot be overlooked; World Sleep Day and many other international days will provide global brands with broader holiday topics and participation opportunities; and Ramadan, a sacred month for Muslims, will also arrive in March. 01 Japanese Daughter's Day (March 3) Source：tokyoweekender Daughter's Day, also known as "Doll's Day," is celebrated by Japanese families every year in early spring. On this day, families display their daisy dolls and a variety of sweets in their homes to wish […]
February is approaching, and the countdown to the Year of the Dragon Spring Festival has begun, Cross-Border Marketing Calendar Revealed ! Today, GoodsFox will review the important marketing nodes in February and provide guidance on product selection and marketing strategies. For cross-border sellers, as we welcome the new spring, preparations need to be made for a wave of hot-selling nodes overseas. It's time to seize hot nodes to capture overseas opportunities in a new year. 01 Venice Carnival (February 3) Source:Google The carnival is one of the grand festivals in the Western world, originating from Christian religious ceremonies. The Venice Carnival in Italy is one of the oldest and largest carnivals in the world. People wear masks, tall […]
The arrival of 2024 marks a year full of opportunities and challenges for cross-border e-commerce sellers. GoodsFox has specially compiled a 2024 International Marketing Calendar.With the continuous evolution of global markets, the importance of international marketing becomes increasingly prominent. The calendar includes various global nodes, with a separate focus on popular regions, aiding you in better planning eCommerce business.In order to help everyone proactively plan for important festive periods and seize the initiative in formulating creative marketing and social media strategies for 2024. […]
This is our regularly GoodsFox weekly news about ecommerce market,here are the most noticeable events happening this week ! 01.AI is giving Santa a boost this holiday season The rise of generative AI — and the use of ChatGPT — has inspired more retailers and holiday shoppers to experiment with the technology this holiday season. But for now, most of the technology’s influence will come in ways consumers won’t see. Source:CNBC Here are three major ways that AI is showing up this peak shopping season — and how it may preview the future: A time-saving and efficiency tool This season, AI is helping retailers in some major ways behind the scenes. Think of those mundane but critical tasks like ordering […]
According to GoodsFox, NewBella, a women's shoe brand for overseas markets, has seen a significant increase in advertising exposure in the past 30 days. Its advertising volume has grown by 76.55% compared to the previous period. Currently, NewBella ranks first in GoodsFox's shoe brand overseas promotion list and 12th in the overall category of overseas promotion. It is understood that NewBella is a women's shoe brand launched by Belle International, a leading domestic footwear company, targeting the American market. Women's shoes have always been a popular category for Chinese ecommerce companies to expand into overseas markets, with the global market estimated to exceed $100 billion. Taking the prominent market of the United States as an example, according to Euromonitor data, the average annual growth rate of the US footwear industry market size is projected to be 4.1% from 2023 to 2028, with the market size expected to reach $111 billion by 2028. In recent years, there has been a surge in the international expansion of footwear brands, with established brands like Li-Ning and Anta making appearances in the international market, and new brands like VIVAIA becoming favorites in the European and American markets with their eco-friendly designs. As […]