To help brands and sellers navigate, we’ve analyzed key data to uncover trending products, marketing strategies, and global approaches. The result? The GoodsFox 2024 Black Friday and Cyber Monday Advertising E-Commerce Report. This article highlights essential insights from the report, shedding light on key opportunities this season.

2024.11.4 GoodsFox Daily E-commerce News: Black Friday Hot Product: Travel Power Bank Ads Surge by 578.57% in 7 Days Social Media Platforms Shift to Paid Subscriptions Amazon Reduces Inbound Service Fees in Eastern U.S. AliExpress Launches First U.S. Double Eleven Shopping Festival OpenAI Upgrades ChatGPT with Web Search Feature   1. Black Friday Hot Product: Travel Power Bank Ads Surge by 578.57% in 7 Days DTC brand SnapWireless launched 789 ad creatives in the past month for their flagship product, the "PowerPack Universal - 10,000mAh" travel power bank, achieving a popularity score of 1000. This power bank features interchangeable adapters, built-in Apple Lightning and Android USB-C cables, and supports PD 20W fast charging. In the last seven days (10.28-11.3), they […]

As Christmas approaches, every December 4th, Santa checks his wish lists while enjoying a hot cocoa. Known as "Santa’s List Day," this marks the official start of the holiday season. According to GoodsFox data, here are the trending products for DTC e-commerce: 🧸 Educational Interactive Products: Traditionally, naughty children receive coal. Gifts symbolize encouragement for kids during the winter break. Parents are leaning towards educational and interactive items like children's courses and learning devices. Keywords: holiday, family, children 🎄 Christmas Decorations: A wide variety exists, from home decor like Christmas trees and wreaths to custom gifts. Keywords: Christmas Tree, ornament, decoration 🎁 Gift Items: Personalized products dominate, including custom ornaments, limited-edition scents, and DIY kits. Keywords: personalized, custom, gift 👔 […]

2024.10.16 GoodsFox Daily E-commerce News: Smartwatch Sales Surge on TikTok US Fall Candle Sales Point to Eco, Custom, and Social Trends Shopify Leads Among German SMEs DHgate Free Return Policy Update Alibaba International Station Adds Compliance Guidelines for EU Gas Appliances   1. Smartwatch Sales Surge on TikTok US LIFEBEE’s smartwatch has become a hit on TikTok US, with daily sales exceeding 2,700 units. In the last 30 days, total sales reached 12,210 units. Equipped with health monitoring, call functionality, and a stylish look, the smartwatch resonates with younger users. TikTok’s influence in wearables showcases the global potential for smart devices. Source: GoodsFox 2.Fall Candle Sales Point to Eco, Custom, and Social Trends Fall remains peak season for candle sales, and […]

2024.10.14 GoodsFox Daily E-commerce News: 200K Orders and Counting! 4-in-1 Charging Cable Sells Out in the U.S. 57% Growth in Smart Pet Products Overseas TikTok Launches “Subscribe to Seller Emails” Feature Meta Expands Brand Safety and Ad Controls for Advertisers Indonesia Bans Temu Platform   1.200K Orders and Counting! 4-in-1 Charging Cable Sells Out in the U.S. MFish's versatile 4-in-1 USB charging cable is a hit on TikTok, reaching nearly 200,000 units sold within 24 hours, according to GoodsFox data. Featuring USB A, Type C, and Lightning compatibility, it supports iPhone 16/15, iPad Pro, and more. With 240W fast charging, this cable meets the demand for modern charging solutions. The sales surge reflects the growing consumer preference for multifunctional charging […]

In 2022, two university students in Canada found themselves burned out from assignments while sitting in a coffee shop. They happened to glance at a dog sleeping peacefully in its bed, and a thought hit them: why are we living worse than dogs? That night, they invented the Human Dog Bed—a plush, cocoon-like sanctuary designed to be placed on the floor, offering comfort and relaxation for people. source: Plufl Once the product launched, it became an instant success, raking in a million dollars. At the same time, Olivia Magic Go sold over $200,000 in just 7 days on TikTok with her "lazy sofa," while DTC brand Cozyhub gained traction on social media with their "cozy hub bag." Global Heat trends […]

What types of content tend to go viral on TikTok? Haircare and beauty videos undoubtedly hold a prominent spot. Makeup and beauty content has consistently been a top performer on the platform. Since the rise of the #HairTok trend, hair-related videos have quickly gained popularity and become a hot category. The hashtag now boasts over 3.5 M videos, with numerous high-traffic videos under it. Resource: TikTok   01 | Hair Care Products are Taking TikTok by Storm In today's world, healthy and beautiful hair is highly valued, becoming a key part of one's appearance. With the fast pace of life and bad habits, issues like dryness, frizz, and breakage trouble many. Fortunately, the innovation of hair care products continues to […]

As the back-to-school season peaks, brands like INFLATION, Coral & Ink, and Aldo are intensifying their digital marketing efforts. INFLATION launched 61 new creatives across social platforms to target young shoppers, while Coral & Ink focused on back-to-school essentials with a well-timed campaign. Aldo extended its promotional period, ensuring visibility for its fashion accessories. These strategies highlight the critical role of timely, targeted advertising in capturing the back-to-school market, driving both engagement and sales. This GoodsFox analysis offers insights into the latest marketing trends ---back-to-school campaigns. With precise timing and creative engagement, those brands showcased how to effectively navigate the competitive back-to-school season. GoodsFox helps sellers to understand store cases, familiarize themselves with the latest industry status of global independent […]

September is just around the corner, and with it comes a lineup of major global festivals. Get ready—our Global Marketing Calendar is here! Today, GoodsFox is diving into the key marketing events for September, offering insights on product selection and strategies to help you shine. For global sellers, these dates are golden opportunities to make your mark. Prepare now to capture these moments and boost your sales. Good morning, and in case we don’t connect later, good afternoon, good evening, and successful sales to you! Keep this in mind—opportunities like these don’t come around often, so let’s make every moment count this September! ● Labor Day (September 1st) ● Teacher’s Day (September 6th and 10th) ● SEA Mega Sales (September […]

01| The Global Success and Market Impact of “Black Myth: Wukong” Since its release on August 20th, “Black Myth: Wukong” has quickly become a highly anticipated AAA game from China, attracting significant attention from gamers and e-commerce sellers worldwide. On its first day, the game reached 1.25 million active players, with a peak of over 280,000 concurrent users. In its first week, it topped global sales charts. The game’s popularity has led to a surge in related merchandise on e-commerce platforms, particularly on Amazon and AliExpress. This presents a rare opportunity for sellers, but also comes with the critical challenge of avoiding intellectual property (IP) infringement.   02| The Surge in Merchandise and Potential IP Risks On Amazon, searches within […]