1. Distribution of Mobile and Digital in Europe According to Statista, Europe’s consumer electronics (mobile and digital) market is set to grow steadily in 2024. The market is projected to reach $647.34 billion in 2024, with a compound annual growth rate (CAGR) of 8%, aiming for $951.16 billion by 2029. Despite its vast potential, Europe’s market is fragmented and diverse, with distinct consumer behaviors: UK: A highly digitized environment with a large mobile user base. Consumers show high interest in new products. Germany: Known for pragmatism and a focus on innovation, German consumers value technological advancements. Southern Europe (e.g., Spain, Italy): Lower income levels lead to a preference for value-for-money brands like Xiaomi and OPPO. Consumers are highly price-sensitive. TikTok […]

This article, compiled by GoodsFox, provides the latest independent website rankings and ad strategies in the sports and outdoor category (2024.12.2), offering valuable insights for sellers.As the pace of modern life increases, the demand for health and recreational activities has risen, fueling the growth of the outdoor and sports goods market. Advertising trends in the online sports and outdoor sector are evolving, particularly among the top 5 brands—NRS, Busch & Müller, Flux Footwear, Druids, and ZASUWA. These brands have distinct marketing strategies, reflecting the diversification and segmentation of the sports and outdoor market. TOP 1: NRS Store Info (Click to view): NRS Category: Outdoor & Sports Gear New Ads: 33 Total Ads: 3063 Advertising Platforms: AdMob Target Countries: U.S. (99%), […]

The growing demand for pet supplies, driven by an increase in pet ownership among singles and the elderly, has reshaped the online pet supply industry. Data from GoodsFox reveals new advertising trends, highlighting the strategies of top pet supply stores like Whiskers N Paws, Muunchy.de, BARK, Scrumbles, and FUNNYFUZZY. Among them, Whiskers N Paws achieved a remarkable 200% YoY growth in new ads. While Whiskers N Paws focuses on the Hong Kong market, Muunchy.de and Scrumbles target Germany and the UK, respectively. Meanwhile, BARK and FUNNYFUZZY are adopting a global approach. These brands align their ad strategies with their product categories and market positioning, showcasing concentrated pet food marketing alongside globally diversified pet accessories campaigns. Top Store Analysis 1. Whiskers […]

To help brands and sellers navigate, we’ve analyzed key data to uncover trending products, marketing strategies, and global approaches. The result? The GoodsFox 2024 Black Friday and Cyber Monday Advertising E-Commerce Report. This article highlights essential insights from the report, shedding light on key opportunities this season.

As the back-to-school season peaks, brands like INFLATION, Coral & Ink, and Aldo are intensifying their digital marketing efforts. INFLATION launched 61 new creatives across social platforms to target young shoppers, while Coral & Ink focused on back-to-school essentials with a well-timed campaign. Aldo extended its promotional period, ensuring visibility for its fashion accessories. These strategies highlight the critical role of timely, targeted advertising in capturing the back-to-school market, driving both engagement and sales. This GoodsFox analysis offers insights into the latest marketing trends ---back-to-school campaigns. With precise timing and creative engagement, those brands showcased how to effectively navigate the competitive back-to-school season. GoodsFox helps sellers to understand store cases, familiarize themselves with the latest industry status of global independent […]

GoodsFox Daily NewsJuly 10, 2024 StayShop US Face Cream Sells Out on TikTok USA! HATALKIN Car Charger Becomes a New TikTok U.S. Hit! Ozon launches Ozon Fashion, a new platform. TikTok Shop Updates New Shop Inspection Period Rules Shopee Brazil will collect import tax from buyers from August this year.   1. 15,833 daily sales! StayShop US face cream sells out on TikTok US! Source: GoodsFox The StayShop US Face Cream, a skincare set that provides intensive care for day and night skin, recently sold out on TikTok US. According to GoodsFox, the product sold 15,833 units per day on July 8 on TikTok US.   2. 15,396 daily sales! HATALKIN car charger is the newest TikTok U.S. hit! Source: GoodsFox The HATALKIN car charger, a retractable car charger for fast charging, has become a new breakout item for TikTok US. According to GoodsFox data, in the TikTok U.S. region, the daily sales of the product reached 15,396 on July 8th.   3.Ozon launched a new platform Ozon Fashion Ozon has launched a new platform, Ozon Fashion, to which it has relocated its apparel, footwear, accessories, and jewelry categories, expanding into a comprehensive platform that covers all fashion items while retaining its original verified brands.   4.TikTok Shop Updates Rules for New Store Inspection Periods On July 10 this year, TikTok Shop will adjust the U.S. cross-border new store inspection period rules: shorten the inspection period to at least 30 days, and reduce the number of transactions required to 500 single, while raising the store business responsibility poor evaluation rate standard to 0.4% or less. The new rules cancel the early graduation channel, and add a 60-day observation period.   5.Shopee Brazil station this year, August will start to buyers to collect import tax From August this year, the Brazilian government will impose a 20% import tax on orders imported into Brazil with a value of up to $50: for orders with a purchase amount of ≤ $50, buyers are required to pay 20% of the import tax and 17% of the Goods and Services Circulation Tax (ICMS); for orders with a purchase amount of > $50, buyers are required to pay 60% of the import tax and 17% of the Goods and Services Circulation Tax ( For orders >$50, buyers are required to pay 60% import duty and 17% ICMS, with a $20 discount on the import duty portion.

GoodsFox Daily NewsJuly 8, 2024   ● 7,000 daily sales! Universal Candies Candy Recently Went Viral on TikTok USA ● Homemade Sunscreen Goes Viral on TikTok ● More than half of Ozon's sellers are selling more than a million dollars a month after a year on the site. ● TikTok Shop Updates Service for Local Stores in Thailand ● P34.5 billion in sales from this year's Hot Sale in Mexico 1. Universal Candies candy has recently become a hit on TikTok USA. Photo From: GoodsFox   Universal Candies, a candy that recently went viral on TikTok US, comes in a variety of colors. According to GoodsFox, the product sold 7,276 units per day on July 4 in the U.S. region of TikTok.   2. Homemade Sunscreen Goes Viral on TikTok  TikTok blogger Nara Smith has gone viral again by showing how to make homemade sunscreen, a video that has been viewed more than 18 million times. She mixes a mixture of coconut oil and beeswax with boiling water, adds zinc oxide powder, and then puts it in the fridge to solidify. But the practice has been criticized by many experts.   3.Ozon more than half of the sellers in a year after the monthly sales of more than a million According to Ozon data, after one year, monthly sales of more than one million rubles accounted for more than half of the active sellers, and the second year sales increased by 2.5 times, and the third year increased by 6 times.   4.TikTok Shop Updates Thai Local Store Service Starting from August this year, TikTok Shop Thailand local store requires sellers to provide tax information in order to issue valid tax invoices. Sellers in Thailand need to log in to the Seller Center before August this year, enter the "Tax" option under the "Account Settings" page, and accurately submit their tax identification number and headquarters/branch number.   5.This year, Mexico Hot Sale sales reached 34.5 billion pesos According to reports, Mexico's eleventh Hot Sale this year totaled 34.539 billion pesos (about 1.9 billion U.S. dollars), an increase of more than 15% over last year. The event sold a total of 28.1 million pieces of merchandise, orders amounted to 14.4 million copies, the average order amount of 2,391 pesos.  

GoodsFox Daily News July 5, 2024 AFAN-ITON Sealing Machine Sells in TikTok USA! Eco Detergent Store Detergents Sells Like Hotcakes in TikTok Malaysia! Shopee Live Thailand explodes with over 40 times increase in orders! Amazon injects Rs 60 crore into Amazon Pay India Walmart launches 'Collectibles Experience' promotion   1. 17018 daily sales! AFAN-ITON sealing machine sells like hotcakes on TikTok USA! Source: GoodsFox The AFAN-ITON Sealer, which recently sold out on TikTok US, can be used to seal bags of potato chips to keep food fresh. According to GoodsFox data, the product reached 17,018 daily sales on July 3 in the TikTok US region.   2. Nearly 40,000 daily sales! Eco Detergent Store detergent explodes on TikTok Malaysia! Source: GoodsFox   Eco Detergent Store detergent, which has recently hit TikTok Malaysia, can contain antibacterial ingredients and has a long-lasting fragrance. According to GoodsFox, daily sales of the product reached 38,486 on July 3 on TikTok Malaysia.   3. Shopee Live Thailand bursts into flames, with order volume increasing over 40 times! According to Shopee's recent data, Shopee Live has shown rapid growth in the Thai market, with order volume increasing more than 40 times year-on-year, further stabilizing its head position in the region.   4.Amazon injected Rs 60 crore into Amazon Pay India Recently, Amazon injected Rs 6 billion into Amazon Pay India, further consolidating its digital payment business in India and expanding its influence in India. According to statistics, Amazon's total investment in Amazon Pay in India this year reached Rs. 9.5 billion.   5. Walmart launched the "collectibles experience" promotional activities Walmart has recently launched a campaign called 'Collectibles Experience'. The campaign, which spans three months in July and September, is aimed at collectibles sellers and covers popular categories such as toys, media and music, trading cards, books, sports memorabilia and coins.

GoodsFox - #1 DTC Brand Data Analysis Platform In 1100 B.C., the Phoenicians sailed through the Mediterranean waves, establishing the first trade routes that connected civilizations such as Greece, Rome, Egypt, and ancient Britain. Each voyage represented a bold expansion of commercial boundaries. Direction, undoubtedly, is the most crucial aspect of overseas business. Each region has its unique cultural background, media platforms, and user profiles. Expanding into ten regions requires ten different marketing strategies. By collecting market data from each region and integrating it around the three dimensions of "stores, products, and ads" in an understandable manner, global big data can serve as an effective compass for those venturing overseas. This is the core motivation behind the launch of the […]

GoodsFox Daily News July 4, 2024 ● Daily Sales of 13,541! SUMETAS Hand-Crank Cheese Grater Gains Popularity on TikTok in the US ● GlamDoll Fashion Cardigans Are a Hit on TikTok in the UK ● Amazon Multi-Channel Fulfillment Launches Free App ● Shopee Philippines Offers Discounts on Transaction Service Fees ● Significant Expansion of Shopee's Logistics Warehouse in Brazil   1. Daily Sales of 13,541! SUMETAS Hand-Crank Cheese Grater Gains Popularity on TikTok in the US Source: GoodsFox The SUMETAS hand-crank cheese grater has recently gained popularity on TikTok in the US region, combining functionality with aesthetics, making it easy to shred food. According to GoodsFox data, on July 2, the daily sales of this product in the TikTok US region reached 13,541. 2. GlamDoll Fashion Cardigans Are a Hit on TikTok in the UK Source: GoodsFox A GlamDoll Fashion cardigan has recently become popular on TikTok in the UK region, featuring a long-sleeved bubble sleeve cardigan made of polyester material. According to GoodsFox data, on July 2, the daily sales of this product in the TikTok US region reached 9,397.   3.Amazon Multi-Channel Fulfillment Launches Free App Amazon's Multi-Channel Fulfillment service has integrated with the website building systems of multiple brand direct shipping sites, allowing sellers to automate the processing of DTC website orders, thereby reducing the need for manual operations. […]