We collected marketing data from 30 European countries to compile the GoodsFox | 2025 European E-Commerce Market Insights Report. The report covers the EU's 27 countries (including Germany, France, Italy, Spain, and others in Northern, Western, Southern, Central, and Eastern Europe) as well as the UK, Switzerland, and Norway. The report is divided into three main sections: Overview of the European E-commerce Market Insights on DTC Independent Sites in Europe Marketing Analysis of Mobile and Digital Categories in Europe Connect with me on LinkedIn to receive the full version of the report!  I. European Market Overview Based on economic development and consumer purchasing power, the European market can be categorized into tiers: Western Europe (e.g., Germany, UK, France): Core markets with […]

In this post, we’ll cover the top 5 furniture products that have been performing exceptionally well in advertising campaigns, according to data from GoodsFox. These include children's play sofas, ice bath tubs, bath backrests, ergonomic office chairs, and zero-gravity chairs. We'll explore their ad strategies, market positioning, and key differences to help sellers gain insights into current trends and ad tactics. Why are These Furniture Products Important? The products listed here represent the latest trends in furniture e-commerce and showcase effective advertising strategies. Understanding which furniture categories are dominating the ad space can give sellers a competitive edge, especially when it comes to ad platforms, targeting, and creative strategies. For example, the children's play sofa targets families, while ergonomic office […]

This article, compiled by GoodsFox, provides the latest independent website rankings and ad strategies in the sports and outdoor category (2024.12.2), offering valuable insights for sellers.As the pace of modern life increases, the demand for health and recreational activities has risen, fueling the growth of the outdoor and sports goods market. Advertising trends in the online sports and outdoor sector are evolving, particularly among the top 5 brands—NRS, Busch & Müller, Flux Footwear, Druids, and ZASUWA. These brands have distinct marketing strategies, reflecting the diversification and segmentation of the sports and outdoor market. TOP 1: NRS Store Info (Click to view): NRS Category: Outdoor & Sports Gear New Ads: 33 Total Ads: 3063 Advertising Platforms: AdMob Target Countries: U.S. (99%), […]

The growing demand for pet supplies, driven by an increase in pet ownership among singles and the elderly, has reshaped the online pet supply industry. Data from GoodsFox reveals new advertising trends, highlighting the strategies of top pet supply stores like Whiskers N Paws, Muunchy.de, BARK, Scrumbles, and FUNNYFUZZY. Among them, Whiskers N Paws achieved a remarkable 200% YoY growth in new ads. While Whiskers N Paws focuses on the Hong Kong market, Muunchy.de and Scrumbles target Germany and the UK, respectively. Meanwhile, BARK and FUNNYFUZZY are adopting a global approach. These brands align their ad strategies with their product categories and market positioning, showcasing concentrated pet food marketing alongside globally diversified pet accessories campaigns. Top Store Analysis 1. Whiskers […]

GoodsFox has compiled the latest 2024 data into an insightful guide: GoodsFox | 2024 U.S. E-Commerce Marketing Insights Report. This comprehensive report covers market trends, marketing strategies, and key market analysis. Connect with me on LinkedIn to receive the full version of the report! In this article, we’ll share our key insights and predictions about the U.S. e-commerce market. Key Trends in the U.S. E-Commerce Market 1. The Growing Edge of E-Commerce E-commerce continues to thrive in developed nations due to higher purchasing power and a willingness to pay for quality. However, the trend also leans towards affordability narratives, with platforms like Temu and SHEIN igniting price wars. Even Amazon joined in by launching Amazon Haul, a low-cost store, in […]

As Black Friday and Cyber Monday approach, DTC brands have a prime opportunity to capture consumer attention and drive revenue. With a shorter holiday season in 2024, timing and strategy are key. This guide offers actionable advertising strategies to help DTC brands succeed in a crowded market, boost traffic, and convert new customers.   1. Prepare Ad Creatives Early and Optimize Regularly To capture attention during the peak shopping season, focus on compelling ad creatives. According to GoodsFox data, in November 2023, sectors like food and beverage, beauty and personal care, and apparel are showing strong advertising activity. Brands such as The Rotten Fruit Box, BURGA, and Lange have significantly increased their new ad creatives. Analyzing historical data can reveal […]

In 2022, two university students in Canada found themselves burned out from assignments while sitting in a coffee shop. They happened to glance at a dog sleeping peacefully in its bed, and a thought hit them: why are we living worse than dogs? That night, they invented the Human Dog Bed—a plush, cocoon-like sanctuary designed to be placed on the floor, offering comfort and relaxation for people. source: Plufl Once the product launched, it became an instant success, raking in a million dollars. At the same time, Olivia Magic Go sold over $200,000 in just 7 days on TikTok with her "lazy sofa," while DTC brand Cozyhub gained traction on social media with their "cozy hub bag." Global Heat trends […]

September is just around the corner, and with it comes a lineup of major global festivals. Get ready—our Global Marketing Calendar is here! Today, GoodsFox is diving into the key marketing events for September, offering insights on product selection and strategies to help you shine. For global sellers, these dates are golden opportunities to make your mark. Prepare now to capture these moments and boost your sales. Good morning, and in case we don’t connect later, good afternoon, good evening, and successful sales to you! Keep this in mind—opportunities like these don’t come around often, so let’s make every moment count this September! ● Labor Day (September 1st) ● Teacher’s Day (September 6th and 10th) ● SEA Mega Sales (September […]

GoodsFox Daily News June 24, 2024 ● Pink Tip Women's Sweatshirt recently became a breakout item in the TikTok US region ● PL Makeup Academy Lip Balm has recently been a hot seller in the TikTok UK region ● TikTok Files First Amendment Lawsuit ● Morgan Stanley forecasts Temu to reach $130 billion in GMV by 2030 ● Massive miscalculation on the eve of Amazon Prime Membership Day   1. Pink Tip Women's Sweatshirt Recently Exploded on TikTok USA A women's solid-color tracksuit from Pink Tip, which includes a sporty zip-up drawstring jacket and high-waisted leggings, has recently exploded on TikTok US. According to GoodsFox, it sold 16,153 units per day on June 20 on TikTok US.   2. PL Makeup Academy Lip Balm recently sold on TikTok UK. PL Makeup Academy Lip Balm has been a recent hit on TikTok UK, helping to repair dry and damaged lips. According to GoodsFox, in the TikTok UK region, the product reached 4,630 daily sales on June 21st and 153,832 in the last 30 days.   3. TikTok Files First Amendment Lawsuit TikTok says the U.S. government failed to adequately consider viable alternatives before pushing through a law that could have banned the platform from being listed in the U.S. TikTok claims it provided the U.S. government with a detailed, multi-hundred-page plan to mitigate national security risks.   4. morgan stanley predicts temu 2030 gmv expected to reach $130 billion Temu is in a critical period of global expansion. Morgan Stanley recently predicted that Temu is on track to be profitable by 2025 at the earliest, and that it has huge potential to grow its GMV to $130 billion by 2030.   5. Massive Misclassification on the Eve of Amazon Prime Membership Day Since June 18, according to the reaction of several Amazon sellers, their on-sale listings were misclassified as children's products, thus affecting normal sales, including accessories, jewelry, home furnishing and other categories of listings are affected.

Quad Lock is a sports phone mount brand originating from Australia, founded in 2011, with sales exceeding $100 million  in 2022. It specializes in producing high-quality phone cases and accessories.Its slogan is "Whether on bike, boat, car, a trip down the road, or expedition across the globe, Quad Lock makes the experience better. And we build reliable gear, so you can go anywhere". In this article,we will analyze the advertising intelligence of Quad Lock from Goodsfox, a global advertising data analytics platform for consumer brands,and learn how Quad Lock distinguish itself from other phone mounts.   01 Quad Lock’s Store Traffic Rank According to Goodsfox, Quad Lock ranked 2,203,372 in the store traffic in a month (from 2023-6-24 to 2024-02-16). […]